Median Salary
$59,407
Vs National Avg
Hourly Wage
$28.56
Dollars / Hr
Workforce
0.8k
Total Jobs
Growth
+3%
10-Year Outlook
Of course. Here is a comprehensive career guide for Graphic Designers considering a move to Wichita, KS.
The Salary Picture: Where Wichita Stands
As a graphic designer in Wichita, you're entering a market with a lower cost of living but also a salary that sits just below the national average. The median salary for a graphic designer here is $59,407/year, which breaks down to an hourly rate of $28.56/hour. To put that in perspective, the national average for the same role is $61,340/year. You're giving up about $1,933 annually compared to the national figure, but your money goes significantly further in Wichita.
The metro area supports 792 graphic design jobs, indicating a stable, established market rather than a booming one. The 10-year job growth projection is 3%, which is modest but steady. This isn't a city where you'll see explosive startup hiring cycles; it's a market built on long-standing institutions and a stable manufacturing, healthcare, and agricultural base.
Hereโs how salaries typically break down by experience level in Wichita:
| Experience Level | Typical Salary Range (Wichita, KS) |
|---|---|
| Entry-Level (0-2 years) | $42,000 - $50,000 |
| Mid-Level (3-6 years) | $55,000 - $68,000 |
| Senior (7-10 years) | $70,000 - $85,000 |
| Expert/Lead (10+ years) | $85,000+ |
Compared to other Kansas cities, Wichita is the state's largest metro but doesn't command the highest design salaries. Kansas City, with its larger corporate headquarters and tech scene, often sees salaries 10-15% higher. Topeka and Lawrence have smaller markets with comparable pay but fewer opportunities. Wichita's advantage is its affordability, which can offset the slightly lower pay.
๐ Compensation Analysis
๐ Earning Potential
Wage War Room
Real purchasing power breakdown
Select a city above to see who really wins the salary war.
The Real Take-Home: After Taxes and Rent
Letโs get practical. Hereโs a sample monthly budget for a graphic designer earning the median salary of $59,407/year.
| Item | Monthly Cost (Est.) | Notes |
|---|---|---|
| Gross Monthly Pay | $4,950 | |
| Taxes (Federal, State, FICA) | -$990 | Estimated at 20% for this bracket. Use a tax calculator for your exact situation. |
| Net Monthly Pay | $3,960 | Your take-home pay. |
| Rent (1BR Average) | -$774 | Wichita's average rent is very affordable. |
| Utilities (Electric, Gas, Internet) | -$180 | Varies by season and usage. |
| Groceries | -$350 | |
| Car Payment/Gas/Insurance | -$450 | Wichita is a car-dependent city; public transit is limited. |
| Health Insurance | -$200 | If provided by employer, your cost may be lower. |
| Savings & Discretionary | -$2,006 | Leftover for savings, dining out, entertainment, etc. |
With a Cost of Living Index of 89.5 (national average is 100), your money stretches further. The leftover $2,006+ after essential expenses is a strong position for savings or paying down debt.
Can they afford to buy a home?
Absolutely. The median home price in the Wichita metro is approximately $185,000. With a 10% down payment ($18,500) and a 30-year mortgage at ~6.5% interest, the monthly payment (including taxes and insurance) would be around $1,100-$1,200. This is very manageable on a $59,407 salary, especially if you have a partner or dual income. Many designers in Wichita are homeowners by their 30s.
๐ฐ Monthly Budget
๐ Snapshot
Where the Jobs Are: Wichita's Major Employers
Wichita's design jobs are concentrated in a few key sectors: aviation, healthcare, higher education, and established corporations. Itโs not a tech hub, but youโll find solid, full-time roles with good benefits.
Textron Aviation (Cessna, Beechcraft): The city's largest employer. Their in-house marketing and design teams are massive, creating everything from sales brochures and technical manuals to trade show graphics and internal communications. They hire for brand designers, visual designers, and marketing designers. Hiring is steady but competitive; they look for candidates with a clean, professional portfolio.
Koch Industries (Koch Ag & Energy Solutions): While headquartered in Atlanta, Koch has a significant presence in Wichita, its founding city. Their local operations, particularly in agriculture and energy, require in-house designers for marketing collateral, internal presentations, and sales materials. Salaries here are often above the median.
Via Christi / Ascension Health: As the largest healthcare provider in the region, their marketing department is constantly producing patient education materials, community event signage, digital ads, and internal branding. This is a stable source of design jobs with a focus on clarity and accessibility.
WSU (Wichita State University): A major employer with its own in-house creative team. They handle branding for the university, athletics, and all promotional materials. They also hire freelance designers for specific projects and often have openings for web designers. The university district is a hub of creative energy.
Local Agencies (e.g., Sullivan Higdon & Sink, Bader Creative): Wichita has a few mid-sized, well-regarded marketing agencies. These are the best places to gain diverse experience quickly. Sully Higdon Sink is one of the largest in the region, working with national and local clients. Bader Creative is a smaller, boutique shop. Agencies are great for building a portfolio but often have a faster pace.
Garmin International: While the main campus is in Olathe, KS (near KC), Garmin has a significant facility in Wichita focused on aviation products. Their design needs are tech-forward, and they occasionally hire for local design roles supporting marketing and user interface projects.
Insider Tip: The best jobs in Wichita aren't always posted on major job boards. Follow local agencies and companies on LinkedIn, and check the "Careers" page of the Textron and Koch websites directly. Networking through the local AIGA chapter (AIGA Wichita) is also crucial.
Getting Licensed in KS
The short answer: You don't need a state license to work as a graphic designer in Kansas. Graphic design is not a licensed profession like architecture or medicine. Employers will care about your portfolio, experience, and skills, not a state-issued license.
However, there are valuable certifications that can boost your resume:
- Adobe Certified Professional (ACP): Certifications in Photoshop, Illustrator, or InDesign are highly respected and show technical proficiency. The exams cost around $125 each. You can prepare on your own or through courses.
- HubSpot Content Marketing Certification: Free and valuable for designers moving into marketing roles.
- Google Analytics IQ: Another free certification that shows you understand digital marketing metrics, a huge plus in an agency setting.
Timeline to Get Started: If you have a portfolio, you can start applying immediately. For someone starting from scratch, a 2-4 year design program (at WSU Tech or Butler Community College) plus building a portfolio can take 18 months to 2 years.
Best Neighborhoods for Graphic Designers
Wichita is a sprawling city where your neighborhood choice impacts your commute and lifestyle more than anything else. Most design jobs are located in or around the downtown core, east side, and near the airport.
| Neighborhood | Vibe & Commute | Avg. 1BR Rent | Why Designers Live Here |
|---|---|---|---|
| Downtown / Old Town | Urban, walkable, historic. 5-10 min commute to most agencies/downtown offices. | $900 - $1,300 | The creative heart of the city. Close to restaurants, bars, and the arts district. Ideal for those who want a social, vibrant lifestyle without a car commute. |
| College Hill | Historic, charming, and quiet. 10-15 min commute to downtown. | $750 - $1,000 | Beautiful, tree-lined streets with older, character-filled homes. Popular with young professionals and creatives who want a peaceful neighborhood with a strong sense of community. |
| East Side (Around Kellogg & Rock Rd) | Modern, commercial, and convenient. 15-25 min commute to downtown. | $700 - $900 | Where many corporate campuses (Textron, healthcare) are located. Newer apartment complexes, big-box stores, and easy highway access. Pragmatic and efficient. |
| West Side | Affordable, diverse, and evolving. 15-20 min commute. | $600 - $800 | The most budget-friendly option. It has pockets of great character and is seeing new local businesses pop up. A good choice for saving money on rent. |
Insider Tip: If you don't have a car, Downtown or Old Town is your only viable option. For everyone else, the east side or College Hill offers the best balance of commute, amenities, and community.
The Long Game: Career Growth
In Wichita, career growth is less about rapid job-hopping and more about deepening your expertise and network. The 3% growth rate means you won't be swimming in new openings, but you can advance steadily.
- Specialty Premiums: The highest salaries are found in specialized roles. UX/UI Designers are in growing demand as local companies improve their digital presence. Motion Graphics Designers can command higher rates, especially in the aviation and higher education sectors, which produce video content. Print Production Specialists with deep knowledge of offset and digital printing are still highly valued in this manufacturing-heavy city.
- Advancement Paths: The typical path is from a junior role at an agency or in-house to a mid-level designer, then to a senior or art director position. Many senior designers in Wichita eventually move into Creative Director roles at local companies or open their own small, boutique studios serving local clients. Freelancing is also a viable path once you've built a strong local client base.
- 10-Year Outlook: The outlook is stable. Wichita's economy is tied to aviation and agriculture, which are resilient but not high-growth industries. Design demand will grow as these companies modernize their marketing and digital tools. The biggest opportunity lies in the growing need for designers who can bridge the gap between traditional print design and digital/interactive media. Upskilling in web design, UI/UX, and basic front-end coding (HTML/CSS) will be critical for long-term relevance.
The Verdict: Is Wichita Right for You?
Wichita isn't a flashy creative mecca like Austin or Portland. It's a practical, affordable city where a skilled graphic designer can build a stable, comfortable life without the financial stress of a major coastal market.
| Pros | Cons |
|---|---|
| Extremely Low Cost of Living: Your salary goes much further here. | Lower Salaries: Below the national average and less competitive. |
| Affordable Homeownership: A realistic goal on a designer's salary. | Limited Job Market: 792 jobs is stable but not vast. Fewer opportunities means less leverage. |
| Stable, Major Employers: Textron, Koch, and healthcare offer job security. | Car-Dependent City: You will need a car; public transit is not robust. |
| Easy Commute: No traffic congestion compared to larger cities. | Fewer Networking Events: Smaller creative community than in major hubs. |
| Growing Arts Scene: A strong, supportive local arts community. | Less Industry Diversity: Heavily skewed toward aviation and agriculture. |
Final Recommendation:
Wichita is an excellent choice for you if:
- You are early in your career and want to gain solid experience without massive living expenses.
- You value work-life balance and a slower pace of life.
- Your primary goal is financial stability and eventual homeownership.
- You are a mid-to-senior level designer looking for a stable, long-term in-house role.
Consider other cities if:
- Your primary goal is to work in tech, Silicon Valley-style startups, or the entertainment industry.
- You crave a fast-paced, constantly changing job market.
- You want a dense, walkable, car-free urban lifestyle.
FAQs
1. Do I need a car in Wichita?
Yes, absolutely. The city is spread out, and public transportation (the Wichita Transit) is limited in its routes and frequency. Most employers are located in areas not easily accessible by bus or bike. Budgeting for a car is non-negotiable.
2. How is the creative community in Wichita?
It's small but tight-knit and supportive. The local AIGA chapter is active and holds events. There are gallery openings in the Douglas Design District and events like the Final Friday art walk. You have to be proactive to connect, but you'll find a community if you seek it out.
3. What about freelance opportunities?
Freelancing is viable, especially after you've established yourself with a few local clients. The pool of local businesses needing design work is steady (real estate, medical offices, local restaurants, non-profits). However, the rates are generally lower than in larger cities. It's best to secure a full-time job first and build a freelance side hustle.
4. How does the cost of living really compare?
It's a game-changer. For example, a 1-bedroom apartment in Wichita averages $774. In Kansas City, it's closer to $1,100, and in Denver, it's over $1,500. Even with a lower salary, your disposable income in Wichita is often higher than in more expensive cities.
5. Will my design skills be relevant in Wichita?
Yes, but you need the right focus. While web and digital design are growing, Wichita's economy still values strong print and branding skills due to its manufacturing and B2B roots. A portfolio that shows you can handle both digital and print projects will make you most versatile and marketable here.
Sources: Data is synthesized from the U.S. Bureau of Labor Statistics (BLS) for Occupational Employment and Wage Statistics, local real estate market reports (Zillow, RentCafe), and the Council for Community and Economic Research (C2ER) Cost of Living Index.
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