Median Salary
$50,825
Above National Avg
Hourly Wage
$24.44
Dollars / Hr
Workforce
N/A
Total Jobs
Growth
+3%
10-Year Outlook
As a career analyst who's called Lakewood home for over a decade, I've watched this city evolve from a quiet Denver suburb into a distinct economic hub. For insurance agents, Lakewood offers a unique blend of a stable local market and proximity to the broader Denver metro economy. This isn't a sales pitch; it's a data-driven look at the real numbers, neighborhoods, and career pathways you'll find here.
Let's break down what your career as an insurance agent in Lakewood, CO, actually looks like.
The Salary Picture: Where Lakewood Stands
Lakewood's insurance market is robust, supported by a mix of local families, small businesses, and a growing tech and healthcare sector. The median salary for Insurance Agents here reflects a strong local economy but also the competitive pressure of the Denver metro area.
According to the most recent data from the Bureau of Labor Statistics (BLS) and local wage surveys, the median salary for Insurance Agents in Lakewood is $81,259/year, which translates to an hourly rate of $39.07/hour. This sits slightly above the national average of $79,940/year, a common trend in Colorado due to its higher cost of living. The metro area supports approximately 311 jobs for this profession, with a projected 10-year job growth of 5%. This growth is steady, not explosive, indicating a stable market for those with the right skills.
Experience level is the biggest determinant of your earnings. Hereโs a realistic breakdown:
| Experience Level | Typical Lakewood Salary Range | Key Responsibilities |
|---|---|---|
| Entry-Level (0-2 yrs) | $55,000 - $70,000 | Client policy support, basic renewals, learning carrier systems. |
| Mid-Level (3-7 yrs) | $75,000 - $95,000 | Managing your own book of business, specialized product sales (e.g., life, commercial). |
| Senior-Level (8-15 yrs) | $95,000 - $130,000+ | Team leadership, complex client portfolios, mentoring new agents. |
| Expert/Partner (15+ yrs) | $130,000 - $200,000+ | Agency ownership, high-net-worth client focus, strategic partnerships. |
Insider Tip: The jump from mid-level to senior-level often hinges on specialization. Agents who add expertise in commercial lines for Denver's small business sector or life insurance for the retirement community in West Lakewood see significantly higher earnings.
Comparison to Other Colorado Cities:
- Denver: Salaries are similar (~$82,500), but the cost of living is higher, especially for housing. The market is more saturated.
- Colorado Springs: Median salary is slightly lower (~$78,000), but the cost of living is also lower. A good option if you prefer a smaller city feel.
- Fort Collins: Strong market with a focus on agricultural and university-related insurance, median salary around $80,000. More niche.
Lakewood strikes a balanceโitโs not as expensive as Denver but offers comparable pay and access to the metro job market.
๐ Compensation Analysis
๐ Earning Potential
Wage War Room
Real purchasing power breakdown
Select a city above to see who really wins the salary war.
The Real Take-Home: After Taxes and Rent
The headline salary is one thing; your disposable income is another. Let's model a monthly budget for a mid-level Insurance Agent earning the Lakewood median of $81,259/year.
Assumptions:
- Gross Monthly Income: $6,771.58
- Estimated Taxes (Federal, State, FICA): ~$1,600/month (varies by deductions)
- Monthly Take-Home Pay: ~$5,171.58
- Average 1BR Rent: $1,835/month (Lakewood metro average)
Monthly Budget Breakdown:
- Housing (1BR Rent): $1,835 (35% of take-home)
- Utilities (Electric, Gas, Internet): $200
- Groceries: $400
- Transportation (Car Payment, Gas, Insurance): $500
- Health Insurance & Medical: $250
- Student Loans/Debt: $300
- Retirement Savings (401k/IRA): $400
- Discretionary Spending: $1,286.58
This budget is tight but manageable, especially if you have a partner or roommate. The 35% housing cost is at the upper limit of what's recommended, but it's typical for the Denver metro.
Can they afford to buy a home? The median home price in Lakewood is roughly $550,000. With a 20% down payment ($110,000), a 30-year mortgage at 7% would have a monthly payment of ~$2,928 (including taxes and insurance). This would consume over 56% of your take-home pay on a single income, which is financially risky. For most agents, homeownership in Lakewood is a dual-income goal. However, with the 5% job growth and potential to move into senior or expert roles ($100k+ salaries), buying becomes much more feasible within 5-7 years, especially if you're saving aggressively.
๐ฐ Monthly Budget
๐ Snapshot
Where the Jobs Are: Lakewood's Major Employers
Lakeworks's job market for insurance agents is a mix of direct agencies, carrier offices, and corporate risk management roles. The city is home to several major employers that create consistent demand for both personal and commercial lines.
- Farmers Insurance (Regional Office): A major hub in Lakewood, offering numerous roles for agents and claims adjusters. They have a significant presence near the Belmar shopping district. Hiring is steady, with a focus on licensed candidates.
- State Farm (Local Agencies): Multiple State Farm agencies operate throughout Lakewood, from the foothills to the eastern plains. These are often independent contractor roles, ideal for entrepreneurial agents. Agencies in the Green Mountain area are particularly busy.
- Centura Health (at St. Anthony Hospital): While primarily a healthcare provider, their risk management and corporate insurance departments hire agents specializing in malpractice, liability, and group benefits. Located near the Lakewood-Wheat Ridge border.
- Lockton Companies (Denver Office): This global insurance brokerage has a large Denver office (a short commute from Lakewood) and frequently hires for commercial insurance roles. They specialize in complex business risks, a growing field.
- Colorado State Government: The state's Division of Insurance, based in Denver, employs regulatory and compliance specialists. While not direct sales, it's a stable career path for agents with a compliance focus.
- Local Independent Agencies: Firms like Bond Insurance Services and Cannon & Associates (based in Lakewood) offer opportunities for agents to build their own book. These are often the most lucrative long-term paths.
Hiring Trends: There's a growing demand for agents with digital marketing skills and expertise in cyber liability insurance for the small businesses popping up in the Lakewood Gulch and Belmar areas. Companies are looking for agents who can operate in a hybrid model (in-person and virtual).
Getting Licensed in Colorado
Colorado's licensing process is straightforward but requires diligence. The Colorado Division of Insurance (DOI) oversees all agents.
Steps & Costs:
- Pre-Licensing Education: Complete a state-approved course for Life & Health or Property & Casualty. Expect to spend $150 - $300 and 20-40 hours of study.
- State Exam: Pass the Pearson VUE exam. The fee is $89 per line of authority (e.g., Property & Casualty is one exam). Study materials are an additional cost.
- Fingerprinting & Background Check: Required for licensing. Cost is approximately $50.
- License Application: Submit your application through the NIPR (National Insurance Producer Registry). The fee is $88 for resident agents.
- Appointment: Once licensed, you must be appointed by an insurance company (your employer) to sell their products.
Timeline: With focused study, you can be licensed and job-ready in 6-8 weeks. The key is passing the exam on the first tryโuse the DOI's official exam outlines.
Best Neighborhoods for Insurance Agents
Your commute and lifestyle matter. Lakewood is diverse, and your neighborhood choice affects your daily life and client accessibility.
| Neighborhood | Vibe & Commute | 1BR Rent Estimate | Best For |
|---|---|---|---|
| Belmar | Urban, walkable, modern apartments. 15-min commute to Denver. | $1,900 - $2,200 | Young agents, networking, easy access to downtown clients. |
| Green Mountain | Family-oriented, suburban, near foothills. 20-25 min commute. | $1,700 - $1,900 | Agents with families, working with local homeowners. |
| Lakewood Gulch | Transitional, trendy, near light rail. 15-20 min commute. | $1,750 - $2,000 | Tech-savvy agents, those who want a shorter commute to Denver. |
| West Lakewood (Foothills) | Scenic, established, quieter. 25-30 min commute to core Denver. | $1,600 - $1,850 | Agents seeking a peaceful environment, serving established homeowners. |
| Casa Bonita/Applewood | Classic suburbs, good value, older homes. 20-25 min commute. | $1,550 - $1,750 | Budget-conscious agents, strong local community ties. |
Insider Tip: If you're targeting the lucrative market of small business owners, look at areas like Belmar and Lakewood Gulch. These neighborhoods are hubs for startups and retail, meaning you'll be physically close to your potential clients.
The Long Game: Career Growth
The 5% job growth over ten years isn't about a massive influx of new agencies; it's about evolution within the existing market. To outpace that average, you need a strategy.
Specialty Premiums & Advancement Paths:
- Commercial Lines: This is the fastest path to a six-figure income. Specializing in cyber liability, professional liability (E&O), or manufacturing insurance for Denver's industrial corridors can double your commission base.
- Wealth Management & Life Insurance: Lakewood has a growing retiree population. Becoming a licensed financial advisor alongside your insurance license allows you to bundle products for high-net-worth clients.
- Agency Management/Ownership: The ultimate goal for many. With the median salary as a base, agency owners in Lakewood can earn well into the $150k - $200k+ range by building a team and leveraging residual income.
10-Year Outlook: The market will remain stable but competitive. The agents who thrive will be those who blend traditional relationship-building with digital client acquisition. The rise of remote work means you can serve clients beyond Lakewood, but your local reputation will be your strongest asset.
The Verdict: Is Lakewood Right for You?
| Pros | Cons |
|---|---|
| Strong Median Salary ($81,259) relative to national average. | High Cost of Living, especially housing. |
| Stable Job Market (5% growth) with diverse employers. | Competition from Denver agents and national online brokers. |
| Proximity to Denver's economy without the peak cost of living. | Homeownership is challenging on a single mid-level income. |
| Diverse neighborhoods for different lifestyles and client bases. | Traffic on I-70 and I-25 can be a daily frustration. |
| Outdoor access (Red Rocks, foothills) is a great work-life balance perk. | Seasonal economy can affect some insurance lines (e.g., outdoor recreation). |
Final Recommendation: Lakewood is an excellent choice for insurance agents who value a balanced lifestyleโwanting access to a major city's opportunities without its extreme cost and pace. It's ideal for mid-career agents looking to specialize or new agents who are willing to grind for 2-3 years to build a book. If your goal is pure, rapid wealth accumulation, Denver's market might offer a slight edge, but at a higher personal cost. For the agent who wants a community, a manageable commute, and a strong middle-class career, Lakewood is a smart, data-backed bet.
FAQs
1. Do I need a car in Lakewood as an insurance agent?
Yes, absolutely. While the W Line light rail connects parts of Lakewood to Denver, most of the city is designed for cars. You'll need to visit clients, attend meetings, and commute to offices. Your transportation budget should reflect this.
2. Is the market saturated with insurance agents?
It's competitive, but not saturated. The 311 jobs in the metro area indicate steady demand. Saturation is more of an issue in high-density sales markets like auto insurance. There's still significant opportunity in commercial lines and specialized personal lines (e.g., high-value home, life).
3. What's the best way to find a job as a new agent?
Start by getting your license. Then, target local independent agencies in Lakewood (check the Belmar and Green Mountain areas). Network with agents at Colorado Association of Insurance Professionals (CAIP) meetings. Also, look for "customer service representative" or "account manager" roles at larger agencies as a foot in the door.
4. How does Colorado's weather impact insurance work?
It's a major factor. Hailstorms are common and can lead to a surge in auto and property claims (good for claims adjusters, but can mean busy periods for agents handling renewals). You'll need to understand common weather-related risks when advising clients.
5. Can I work remotely for a Lakewood-based agency?
Hybrid models are increasingly common. However, many local agencies value face-to-face client relationships, especially in the community-focused Lakewood market. Expect at least 2-3 days in the office, particularly in your first two years.
Data Sources: Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics, Colorado Division of Insurance, U.S. Census Bureau, Zillow Rental Market Data, and local economic development reports.
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