Median Salary
$160,740
Above National Avg
Hourly Wage
$77.28
Dollars / Hr
Workforce
0.2k
Total Jobs
Growth
+8%
10-Year Outlook
The Salary Picture: Where Hillsboro Stands
As a local, Iāve watched the marketing scene here mature from a few tech-adjacent agencies to a robust ecosystem fueled by the semiconductor industry and a thriving startup culture. The numbers confirm it: $160,740/year is the median salary for a Marketing Manager in the Hillsboro metro area, which is a solid 2% above the $157,620/year national average. That might not seem like a huge leap, but in a city where the cost of living sits at 106.6 (US average = 100), every dollar counts. The hourly rate translates to $77.28/hour, a figure that becomes crucial when considering contract or freelance work, which is surprisingly prevalent in our local tech sector.
The job market here is tight but growing. With 215 active Marketing Manager positions listed in the metro area, competition is real. The 10-year job growth projection of 8% signals steady demand, primarily driven by the expansion of Hillsboroās semiconductor corridor (home to giants like Intel and its sprawling supplier network) and the influx of supporting tech firms. This isnāt a boom-or-bust market; itās a sustained, strategic growth environment.
To contextualize this within Oregon, Hillsboro sits comfortably in the upper tier. While Portlandās marketing salaries can be slightly higher ($162,000 - $168,000), the commute and congestion are significantly worse. Cities like Beaverton and Tigard are comparable, but Hillsboro offers a unique blend of suburban affordability and high-tech career density. Eugene and Salem, by contrast, have lower median salaries (around $135,000 - $145,000) and fewer specialized marketing roles in the tech and manufacturing sectors.
Hereās a breakdown of salary expectations based on local experience levels:
| Experience Level | Years of Experience | Median Salary Range (Hillsboro) | Key Responsibilities |
|---|---|---|---|
| Entry-Level | 0-3 years | $115,000 - $135,000 | Campaign execution, social media management, basic analytics, supporting senior managers. |
| Mid-Level | 4-7 years | $145,000 - $170,000 | Managing campaigns, budget oversight, team leadership, cross-functional project management. |
| Senior-Level | 8-12 years | $170,000 - $200,000+ | Strategic planning, multi-channel strategy, managing larger teams, C-suite presentations. |
| Expert/Leadership | 12+ years | $200,000 - $250,000+ | Director/VP level, P&L responsibility, market expansion, global campaign strategy. |
Note: These ranges are based on aggregated local job postings and industry surveys. Specialized skills in B2B tech marketing or demand generation can push mid-career salaries toward the $170,000 mark.
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š Earning Potential
Wage War Room
Real purchasing power breakdown
Select a city above to see who really wins the salary war.
The Real Take-Home: After Taxes and Rent
Letās get real about the paycheck. A $160,740 salary sounds great, but Oregonās progressive tax system is one of the highest in the nation. Hereās a conservative monthly breakdown for a single filer (post-2023 tax rates):
- Gross Monthly Salary: $13,395
- Federal Income Tax & FICA: ~$3,200
- Oregon State Income Tax: ~$1,150
- Net Take-Home Pay: ~$9,045
Now, letās factor in the dominant local expense: rent. The average 1-bedroom apartment in Hillsboro rents for $1,776/month. Hereās a realistic monthly budget for a Marketing Manager earning the median:
| Expense Category | Recommended Allocation (Monthly) | Notes for Hillsboro |
|---|---|---|
| Net Take-Home Pay | $9,045 | After federal, state, and FICA taxes. |
| Rent (1BR Apartment) | $2,200 | I recommend budgeting above the average for a safer, modern complex in a prime location like Orenco or Tanasbourne. |
| Utilities | $200 | PGE and NW Natural are the primary providers. |
| Groceries & Dining | $800 | Hillsboro has great options, from the farmers' market at the Civic Center to the diverse restaurants along NE Cornell Road. |
| Transportation | $450 | Gas for a commute to the Intel campus or TriMet monthly pass. Car insurance premiums are lower than Portland. |
| Savings/Investments | $2,500 | This is the key. With this budget, you can still save ~27% of your income. |
| Health & Insurance | $400 | Employer plans are common, but this covers out-of-pocket costs. |
| Entertainment & Misc. | $700 | Outdoor activities, movies at the Century 16, trips to the coast or Gorge. |
| Total Expenses | $7,250 | |
| Remaining Buffer | $1,795 | For debt, future home down payment, or investments. |
Can you afford to buy a home? The median home price in Hillsboro is approximately $530,000. With a $160,740 salary, youāre well within the typical debt-to-income ratios for a mortgage. A 20% down payment ($106,000) is substantial, but with the savings rate outlined above, you could accumulate that in 3-4 years. Many marketing professionals here pair up with partners in the tech field (engineers, project managers) to make homeownership in neighborhoods like Orenco or South Hillsboro feasible faster.
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š Snapshot
Where the Jobs Are: Hillsboro's Major Employers
Hillsboroās job market is a tale of two cities: the global semiconductor giant at its core and the supportive ecosystem that surrounds it. Marketing roles here are less about consumer packaged goods and more about B2B, tech, and community engagement.
- Intel Corporation (Hillsboro Campus): The undisputed anchor. While many marketing roles here are corporate communications or event marketing for employee engagement, the demand for product marketers who can translate complex semiconductor tech into compelling narratives is high. Hiring is steady but can be cyclical based on global chip demand. They often post on their internal career site first.
- Lam Research: A key Intel supplier with a massive, modern campus on the west side of Hillsboro. They have a dedicated B2B marketing team focused on the semiconductor equipment industry. Roles here are highly specialized and often require a technical background or the ability to learn quickly.
- Local Agencies & Consultancies: Hillsboro is home to several marketing agencies that serve the tech corridor. Firms like Smith & Beta (on NE Cornell) or R2C2 specialize in B2B tech marketing. These are great spots for mid-career marketers to build portfolio diversity. Hiring is active here, but often through networking.
- Hillsboro School District: The district is the largest public employer in Washington County. They have a robust communications and marketing department for bond measures, enrollment campaigns, and community outreach. Roles here are mission-driven, stable, and often come with excellent benefits.
- Tanasbourne Town Center & Legacy Health: The hospital system (including the Tuality campus, now part of OHSU) and the retail hub at Tanasbourne require marketing managers for community health campaigns and retail promotions. These roles blend traditional marketing with public health or retail strategies.
- Tech Startups & Scale-ups: The Hillsboro Innovation Center and the University of Oregonās Portland campus (in nearby Beaverton) have fostered a startup scene. Companies like Videology (video advertising tech, though theyāve scaled) and other software-as-a-service (SaaS) firms provide agile, growth-focused marketing roles. Check Built In Portland for the latest postings.
Insider Tip: The biggest hiring isn't always on LinkedIn. The Washington County Economic Development Council and Worksystems, Inc. often post subsidized training and job placement programs that are gateways to marketing assistant roles at major employers.
Getting Licensed in OR
Hereās the good news: Oregon has no state-specific license required to practice as a Marketing Manager. You donāt need to pass a state exam or pay a licensing fee like you would for a real estate agent or nurse.
However, the "license" that matters here is your professional certifications. Given the tech-heavy market, being armed with the right credentials is non-negotiable. The most respected and common ones are:
- Google Analytics & Ads Certifications: Free to study, exams cost $150 each. These are table stakes for any digital marketing role in Hillsboro.
- HubSpot Inbound Marketing Certification: Free and highly valued, especially at agencies and B2B tech companies.
- Professional Certifications (Paid): The Digital Marketing Professional (DMP) from the Digital Marketing Institute or PMP (Project Management Professional) for marketing project leads. These can cost $2,000 - $4,000 and take 3-6 months of study.
Timeline to Get Started:
- Immediate (1-4 weeks): Complete free Google and HubSpot certifications. Update your LinkedIn with these.
- Short-Term (1-3 months): Tailor your resume for the local market. Start networking with Hillsboro-based marketing professionals on LinkedIn. Attend a Portland AMA (American Marketing Association) event, which often meets in the Tanasbourne area.
- Long-Term (3-6 months): If you lack specific tech or B2B experience, consider a paid certification to bridge the gap. The Oregon State Universityās Professional and Continuing Education program in Portland offers relevant marketing courses.
Insider Tip: While a license isnāt needed, the Oregon State Board of Advertising (under the Department of Justice) has guidelines on truthful advertising. Familiarize yourself with these, especially if you move into a role managing digital ad spend or claims-based campaigns.
Best Neighborhoods for Marketing Managers
Your choice of neighborhood defines your commute, lifestyle, and budget. Hereās the local lay of the land:
Orenco: This is the "it" neighborhood for young professionals. A planned community with a walkable "main street," gorgeous modern homes, and a direct MAX Light Rail line to Portland and Intel's main campus. You can walk to New Seasons Market or a dozen coffee shops. Itās expensive but worth it for the lifestyle.
- 1BR Rent Estimate: $1,900 - $2,400
- Commute: 5-15 minutes to most major employers by car or MAX.
Tanasbourne: More established and diverse, with a mix of apartment complexes, condos, and single-family homes. It's anchored by the Washington Square mall area and is a hub for healthcare (Legacy/ OHSU) and retail marketing jobs. The commute to Intelās main campus is a straightforward 10-minute drive on Cornell Road.
- 1BR Rent Estimate: $1,650 - $2,000
- Commute: 10-20 minutes to most employers.
South Hillsboro: This is the fast-growing, family-friendly area. New construction is everywhere, offering more square footage for your dollar. It's less walkable but feels suburban and quiet. Commuting to the north side of Hillsboro (like Intelās Jones Farm campus) is easy via the Tualatin Valley Highway (TV Hwy).
- 1BR Rent Estimate (in newer complexes): $1,600 - $1,900
- Commute: 15-25 minutes to northside employers.
Downtown Hillsboro: The historic core is experiencing a renaissance. Itās walkable, has a great farmers' market, and the Hillsboro Hops baseball stadium. Itās less corporate but has a growing number of co-working spaces and is home to some startups. The MAX Blue Line terminates here, making it a great launchpad for Portland commutes.
- 1BR Rent Estimate: $1,450 - $1,800
- Commute: 5-10 minutes to Hillsboro Airport and downtown employers; 45 mins to Portland.
Rock Creek (North of US 26): This area is more residential and affordable, but the commute can be trickier due to traffic on US 26. It's closer to Beaverton and the Beaverton Central MAX stop, offering flexibility for jobs on either side of the hill. Itās a popular choice for those who work at Lam Research or other west-side employers.
- 1BR Rent Estimate: $1,500 - $1,750
- Commute: 20-30 minutes to Hillsboro employers.
The Long Game: Career Growth
In Hillsboro, career advancement for marketers is tied to specialization and industry knowledge.
Specialty Premiums:
- B2B Tech Marketing: This is the gold standard. Understanding the semiconductor supply chain or software sales cycles can add a 10-15% premium to your base salary. Itās a niche that pays.
- Demand Generation & ABM (Account-Based Marketing): Mastery of these methodologies is in high demand at companies like Lam and the local SaaS startups. These skills can fast-track you to senior manager or director roles.
- Data Analytics & Marketing Automation: Being the person who can connect Salesforce data to marketing campaigns is invaluable. Certifications in Marketo or Pardot are highly sought after.
Advancement Paths:
- Vertical: Marketing Manager -> Senior Marketing Manager -> Marketing Director (rare at local offices, but possible at HQs like Intel) -> VP of Marketing.
- Lateral (to a higher-paying industry): Shift from a local agency to a semiconductor equipment company (like Lam) or a scaling tech startup. This often comes with a significant bump in equity and base pay.
- Consulting/Freelancing: The tight-knit tech community here creates opportunities for experienced marketers to consult for multiple startups. This path offers higher hourly rates ($100-$150/hr) but less stability.
10-Year Outlook: With the 8% growth projection, the demand for marketing professionals who understand both tech and data will only intensify. The rise of AI in marketing tools will favor those who can strategically apply it, not just use it. The key will be moving from a generalist to a specialist. The semiconductor industry isn't going anywhere, and as it evolves (with new players like Boeingās new campus entering the scene), marketing talent will be crucial for talent acquisition and brand positioning.
The Verdict: Is Hillsboro Right for You?
Hereās a balanced look at the pros and cons of building a marketing career in Hillsboro.
| Pros | Cons |
|---|---|
| High Salaries for the Cost of Living: The $160,740 median goes further here than in Seattle or San Francisco. | High State Income Tax: Oregonās tax structure can be a shock, reducing your take-home pay significantly. |
| Stable, High-Tech Job Market: Anchored by a recession-resistant industry (semiconductors), with steady 8% growth. | Limited Industry Diversity: Marketing roles are heavily skewed toward B2B tech. Consumer brand roles are scarce. |
| Outdoor Access & Quality of Life: Youāre 30 mins from the coast, 60 mins from Mt. Hood, and 15 mins from quiet trails in the Tualatin Mountains. | "Big Small Town" Feel: The social scene can be quiet compared to Portland. Networking is essential. |
| Strategic Location: Easy access to the entire Portland metro via MAX and highways, without the congestion of city core. | Competitive Housing Market: While cheaper than Portland, home prices and rents are rising fast, especially in desirable neighborhoods like Orenco. |
Final Recommendation:
Hillsboro is an excellent choice for mid-career to senior Marketing Managers with a B2B or tech background, or those looking to pivot into it. The salary-to-cost-of-living ratio is strong, and the job market is stable. Itās less ideal for those seeking a vibrant consumer marketing scene or a bustling urban nightlife. If your goal is to build a solid financial future while enjoying a high quality of life with easy access to nature, and youāre comfortable specializing in tech-adjacent marketing, Hillsboro is a strategic and rewarding move.
FAQs
Q: Is the marketing job market in Hillsboro accepting of remote workers from other states?
A: Yes, but with a twist. Many Hillsboro-based tech companies have hybrid models. However, if youāre a full-time remote worker living in Hillsboro, youāll be competing with local candidates who can come into the office. Your best bet is to target companies with a strong remote-first culture, which often means looking at the startups and SaaS firms rather than the large manufacturing giants.
Q: How important is knowing someone to get a job here?
A: Itās more important than in a major metro like NYC or Chicago, but less critical than in a true small town. Hillsboroās professional network is tight-knit. A referral from an employee at Intel or Lam can put your resume at the top of the pile. Attend TechfestNW (held in Portland but with strong Hillsboro representation) and local Hillsboro Chamber of Commerce events.
Q: Whatās the commute really like?
A: If you live in Orenco or Tanasbourne and work at Intelās main campus, your commute is 5-10 minutes by car or MAX Light Rail (the most reliable option). Commuting from South Hillsboro to
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