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Marketing Manager in Plymouth, MN

Median Salary

$50,674

Above National Avg

Hourly Wage

$24.36

Dollars / Hr

Workforce

N/A

Total Jobs

Growth

+3%

10-Year Outlook

Here is a comprehensive career guide for Marketing Managers considering a move to Plymouth, Minnesota.

Marketing Manager Career Guide: Plymouth, MN

Plymouth isn't the downtown Minneapolis skyline, but for marketing professionals, it's a strategic base with deep corporate roots and a surprising amount of career runway. As someone who's watched this suburb evolve from a quiet bedroom community into an economic engine in its own right, I can tell you that the marketing opportunities here are less about flashy agencies and more about the massive, stable corporations that call this area home. It's a place for building a serious career, not just collecting a paycheck.

The Salary Picture: Where Plymouth Stands

Let's cut to the chase: the numbers here are strong. Marketing Managers in Plymouth are paid handsomely, often above the national average, thanks to the concentration of Fortune 500 and large private companies that need experienced talent. The median salary for a Marketing Manager in Plymouth is $159,747/year, which breaks down to a hourly rate of $76.8/hour. This sits comfortably above the national average of $157,620/year, making it an attractive market, especially when you factor in the local cost of living.

The job market is specialized. While there are only about 155 jobs for Marketing Managers in the metro area at any given time, the 10-year job growth is a solid 8%. This isn't explosive tech growth, but it's a stable, predictable expansion, largely driven by the need for digital transformation and brand management within the established corporate sector.

Experience-Level Breakdown

Your experience level will be the single biggest factor in your negotiation. Here’s a realistic breakdown for the Plymouth market:

Experience Level Typical Years Estimated Annual Salary Range Key Responsibilities
Entry-Level 0-2 years $95,000 - $115,000 Assisting with campaigns, social media management, basic analytics, supporting senior managers.
Mid-Level 3-7 years $125,000 - $160,000 Managing specific channels (digital, product), leading small teams, budget management, strategy execution.
Senior-Level 8-15 years $160,000 - $195,000 Overseeing entire marketing functions, leading large teams, strategic planning, P&L responsibility.
Expert/Leader 15+ years $195,000+ VP of Marketing, CMO, or specialized director roles. Deep industry expertise, board-level reporting.

Insider Tip: Don't just look at the median. In Plymouth, you'll find many senior roles hovering right around that $159,747 median, with the top end pushing higher for those with niche skills like B2B SaaS marketing or international brand experience.

How Plymouth Compares to Other Minnesota Cities

Plymouth holds a unique position. It’s not as high-paying as downtown Minneapolis for the same title, but it’s also not as expensive. It offers a "sweet spot."

City Median Salary Cost of Living Index (US Avg=100) Job Market Vibe
Plymouth $159,747 104.5 Corporate, stable, family-oriented, less hustle.
Downtown Minneapolis ~$165,000-175,000 ~108-110 High-energy, agency-heavy, fast-paced, higher stress.
St. Paul ~$158,000-168,000 ~105 Similar to Minneapolis, with more government/ education focus.
Edina ~$162,000 ~115 Affluent, high-end retail/medical, very prestige-conscious.
St. Cloud ~$135,000 ~92 Smaller market, more local business focus, lower pay.

Plymouth’s strength is value. You earn a top-tier salary while living in a community where your dollar goes further than in the core cities.

📊 Compensation Analysis

Plymouth $50,674
National Average $50,000

📈 Earning Potential

Entry Level $38,006 - $45,607
Mid Level $45,607 - $55,741
Senior Level $55,741 - $68,410
Expert Level $68,410 - $81,078

Wage War Room

Real purchasing power breakdown

Select a city above to see who really wins the salary war.

The Real Take-Home: After Taxes and Rent

A $159,747 salary sounds great, but what does it mean for your monthly life? Let's break it down for a single person filing as "single" (for simplicity, using standard deductions and estimated MN state tax of ~6.5%).

  • Gross Annual Salary: $159,747
  • Estimated Annual Taxes (Federal + State + FICA): ~$44,000
  • Estimated Take-Home Pay: $115,747 / year or **$9,646 per month**

Monthly Budget Breakdown

Here’s a realistic monthly budget in Plymouth:

Expense Category Estimated Monthly Cost Notes
Rent (1BR Apt) $1,201 State average for a 1BR. In Plymouth's nicer complexes, expect $1,300-$1,500.
Utilities (Elec, Gas, Internet) $220 Varies by season; MN winters mean higher heating costs.
Groceries $450 A single professional, eating a mix of home-cooked and takeout.
Transportation (Car Payment + Gas + Ins) $650 Plymouth is car-dependent. A reliable car is a must.
Health Insurance $300 Varies widely by employer, but a good estimate for a single person.
Misc. & Entertainment $800 Dining out, streaming, hobbies, occasional travel.
Savings/Investments $6,025 This is the key. After the above, you have significant savings potential.
TOTAL ~$3,646 Leaving you with $6,000+ for savings, investments, or a mortgage.

Can They Afford to Buy a Home?

Absolutely, yes. With this budget, a Marketing Manager is in a prime position to buy. The median home price in Plymouth is approximately $450,000. With a 20% down payment ($90,000), a monthly mortgage payment (including taxes and insurance) would be roughly $2,300-$2,500. This is well within the comfortable range of your take-home pay, especially since you're already setting aside substantial savings. This is one of the biggest advantages of working in Plymouth—you can achieve homeownership without the extreme financial strain of the core cities.

💰 Monthly Budget

$3,294
net/mo
Rent/Housing
$1,153
Groceries
$494
Transport
$395
Utilities
$264
Savings/Misc
$988

📋 Snapshot

$50,674
Median
$24.36/hr
Hourly
0
Jobs
+3%
Growth

Where the Jobs Are: Plymouth's Major Employers

Plymouth’s job market is dominated by large, often private, corporations and healthcare systems. Marketing roles here are typically in-house, focused on B2B, product marketing, or internal communications. Here are the key players:

  1. Medtronic (Global HQ): This is the giant in the room. Medtronic, a global medical device company, is headquartered in the Minneapolis area (with major offices in Fridley and Plymouth). They have massive needs for marketing managers in product marketing, corporate communications, and digital marketing for healthcare professionals. Hiring is steady but competitive, favoring those with experience in regulated industries.

  2. UnitedHealth Group (Optum): While the HQ is in Minnetonka, Optum (a subsidiary) has a huge presence in the Plymouth/Maple Grove area. They hire marketing managers for consumer-facing health-tech products, B2B marketing for healthcare providers, and internal change management campaigns.

  3. Pentair (HQ in Golden Valley, close by): A water treatment and solutions company, Pentair needs marketing managers who can translate technical products into consumer and industrial brand stories. This is a great spot for someone with a product marketing background.

  4. The Mosaic Company (HQ in Tampa, but major ops in Plymouth): A key player in the agricultural nutrients industry. They have a significant administrative and sales support hub in Plymouth, with roles in marketing communications, event marketing, and brand management.

  5. HealthPartners: A large, Minnesota-born healthcare provider and insurer. They have a strong marketing department focused on patient engagement, community outreach, and digital health platforms. It's a blend of B2C and B2B marketing.

  6. Local Hospitals & Clinics: While not HQs, the Plymouth Maple Grove Hospital and nearby clinics (like those part of the Allina or Fairview systems) employ marketing coordinators and managers for community health initiatives, physician referral programs, and patient experience marketing.

Hiring Trends: The trend is toward digital transformation. Even these legacy companies are aggressively hiring marketers with expertise in SEO/SEM, marketing automation (Marketo, HubSpot), and data analytics (Google Analytics, Tableau). The days of purely "brand" roles are fading; you need to show ROI.

Getting Licensed in MN

Good news: there is no state-specific license required to be a Marketing Manager in Minnesota. The field is unlicensed, and your qualifications are based on your education and experience.

However, professional certifications carry significant weight and can impact your salary. The most relevant and respected are:

  • Digital Marketing Certifications: Google Analytics (GAIQ), Google Ads, HubSpot Inbound Marketing, or Facebook Blueprint. These are often expected for digital-focused roles and are low-cost (many are free to study for).
  • Professional Certifications: The Digital Marketing Institute's (DMI) Certified Digital Marketing Professional or the American Marketing Association's (AMA) Professional Certified Marketer (PCM) are well-regarded for demonstrating strategic knowledge.
  • Cost & Timeline: Most certifications cost between $200-$600 for the exam. Studying for them can take 2-4 months of part-time effort. Many employers will reimburse these costs.

Insider Tip: In the Minneapolis-St. Paul market, a certification from the University of Minnesota's College of Continuing and Professional Studies (e.g., their Digital Marketing Certificate) is highly respected and signals local commitment.

Best Neighborhoods for Marketing Managers

Plymouth is a car-centric suburb, but neighborhoods vary in vibe and commute time to major employers.

Neighborhood Vibe & Commute 1BR Rent Estimate Best For...
Downtown Plymouth Walkable, historic, charming. Close to local shops and restaurants. Commute to Medtronic/Maple Grove: 10-15 mins. $1,350 - $1,600 Young professionals who want a "small town" feel with city access.
Hollydale Golf Course Area Established, quiet, and wooded. Large single-family homes dominate. Commute: 10-20 mins. $1,200 - $1,450 Those looking to buy a home soon; family-oriented.
Plymouth Creek Area Modern apartment complexes, newer builds. Close to parks and trails. Commute: 10-15 mins. $1,250 - $1,500 Renters who want amenities (pools, gyms) and a newer feel.
Near Medicine Lake More residential, serene, with lake access. Commute to downtown Plymouth: 5-10 mins. $1,100 - $1,400 Nature lovers; a bit more of a "drive-to" lifestyle.
Maple Grove (Adjacent) Technically its own city, but the border is fuzzy. More big-box stores, newer shopping. Commute: 10-25 mins. $1,250 - $1,600 Those who want more retail/dining options right outside their door.

Personal Insight: If you work at Medtronic or Optum, living near Hwy 55 or I-494 is a huge time-saver. The Hollydale area offers a great balance of accessibility and space.

The Long Game: Career Growth

The 10-year outlook for Marketing Managers in Plymouth is solid but requires evolution. The 8% job growth will be in specialized areas. To play the long game here:

  • Specialty Premiums: You can expect a salary premium of 10-20% for expertise in B2B marketing for industrial/tech companies (like Pentair or Medtronic) or healthcare marketing (like HealthPartners or Optum). These sectors are the backbone of the local economy.
  • Advancement Paths: The path is typically Marketing Coordinator -> Marketing Manager -> Senior Marketing Manager -> Director of Marketing. In larger firms like UnitedHealth or Medtronic, you could also move into Product Marketing or Marketing Operations. The jump from Manager to Director often requires proving you can own a P&L or a significant product line.
  • 10-Year Outlook: The role will become more data-driven. The "Marketing Manager" of 2034 will need to be fluent in AI-driven personalization, marketing automation, and analytics. Your ability to tie marketing spend to closed revenue will be non-negotiable. The stable corporate base in Plymouth means less volatility than in ad agency land, but you must proactively upskill.

Insider Tip: Join the Minnesota Chapter of the American Marketing Association (MNAMA). It’s the single best way to network with peers at all the major local employers and stay on top of industry shifts.

The Verdict: Is Plymouth Right for You?

Plymouth is a fantastic choice for a Marketing Manager who values stability, a high quality of life, and the ability to build wealth through homeownership. It's less about the startup grind and more about running sophisticated marketing for large, impactful organizations.

Pros Cons
High Salary Relative to Cost of Living: The $159,747 median goes far here. Corporate Culture: Can feel less creative and dynamic than downtown Minneapolis agencies.
Stable, Large Employers: Less job hopping than in a volatile market. Car Dependency: You need a car; public transit is limited.
Excellent Schools & Family Life: Top-tier public schools (Wayzata, Orono districts). Weather: Long, cold winters are a reality. You must be prepared for them.
Proximity to Minneapolis: Easy 20-minute drive to urban amenities without paying city prices. Limited "Scene": Nightlife and arts are in Minneapolis, not Plymouth itself.
Strong Homeownership Potential: You can buy a home on this salary. Specialized Job Market: Fewer total openings, but they are high-quality.

Final Recommendation: Plymouth is an excellent choice for the mid-to-senior-level Marketing Manager who is planning for the long term. If you are 30-45 years old, possibly looking to start a family or buy a first home, and you want to work for a major corporation with a strong brand, Plymouth is a top-tier market. It's a place to build a career, not just a resume. If you're early in your career and crave constant change and agency-style creativity, you might find the pace here slow, but the financial stability and career foundation are unparalleled.

FAQs

1. Do I need to work in Plymouth to live there?
No. Many residents commute to nearby Minnetonka, Wayzata, or even downtown Minneapolis. However, living in Plymouth is most convenient if you work for a major local employer like Medtronic or Optum.

2. How competitive is the job market for an out-of-state candidate?
It's competitive but not insular. Minnesota companies value proven experience. Highlight any B2B or large-corporate experience on your resume. Be prepared to explain why you're moving to Minnesota—showing you've researched the local market (like this guide!) is a plus.

3. What's the interview process like?
Typically multi-stage. You'll likely have a recruiter screen, a hiring manager interview, and then a panel with team members. In Minnesota, "Midwest nice" is real; be collaborative and team-oriented in your answers. They're assessing fit as much as skill.

4. Are there opportunities for remote work?
Yes, especially post-2020. Many of the large employers have hybrid models. However, for a Marketing Manager role, expect to be in the office 2-3 days a week to collaborate with sales, product, and leadership teams. Full remote is less common for mid-level roles.

5. How do the seasons affect work life?
Significantly. Minnesota's four distinct seasons mean companies plan events and campaigns around them (e.g., summer lake outings, winter holiday parties). The long winter can be tough, but it also fosters a strong indoor culture and team bonding. A good winter coat is not optional—it's essential gear.

Explore More in Plymouth

Dive deeper into the local economy and lifestyle.

Data Sources: Bureau of Labor Statistics (OEWS May 2024), MN State Board, Bureau of Economic Analysis (RPP 2024), Redfin Market Data
Last updated: January 27, 2026 | Data refresh frequency: Monthly