Median Salary
$49,115
Vs National Avg
Hourly Wage
$23.61
Dollars / Hr
Workforce
N/A
Total Jobs
Growth
+3%
10-Year Outlook
The Salary Picture: Where Florence Stands
Moving to Florence, Kentucky, for a web development role means stepping into a cost-effective market where your salary goes further. The median salary for a web developer here is $91,108 per year, which translates to an hourly rate of $43.8 per hour. This is slightly below the national average of $92,750 per year, but when you factor in the significantly lower cost of living, the real-world purchasing power is often stronger.
The job market is modest but growing. There are approximately 64 web developer jobs in the metro area (which includes Boone, Kenton, and Campbell counties), reflecting a niche but dedicated demand. Over the last decade, the region has seen a 16% growth in these roles, outpacing many other rural areas in the Midwest and signaling a steady, if not explosive, expansion of tech opportunities.
Hereโs how salaries typically break down by experience level in the Florence area:
| Experience Level | Typical Annual Salary Range | Key Responsibilities |
|---|---|---|
| Entry-Level | $65,000 - $78,000 | Front-end basics (HTML, CSS, JS), working with CMS platforms, junior developer tasks. |
| Mid-Level | $78,000 - $95,000 | Full-stack development, framework expertise (React, Angular, Vue), independent project work. |
| Senior-Level | $95,000 - $115,000 | Architecture decisions, mentoring juniors, complex system integration, backend proficiency. |
| Expert/Lead | $115,000+ | Team leadership, strategic tech stack planning, high-level consulting, specialized niches. |
Comparison with Other Kentucky Cities:
- Louisville: Higher salaries (~$95,000 median) but a cost of living index of ~95.3, slightly above Florence.
- Lexington: Similar salary range (~$92,000 median) with a cost of living index of ~93.5.
- Cincinnati (OH, border city): Higher salaries (~$98,000 median) but a much higher cost of living index (~97.8) and longer commutes from Florence.
- Florence: Offers the most favorable salary-to-cost ratio in the state, especially for remote workers who can tap into higher-paying markets while living here.
๐ Compensation Analysis
๐ Earning Potential
Wage War Room
Real purchasing power breakdown
Select a city above to see who really wins the salary war.
The Real Take-Home: After Taxes and Rent
Letโs run the numbers for a web developer earning the Florence median of $91,108. This is a practical look at your monthly cash flow.
Assumptions:
- Taxes: Federal (approx. 18% effective rate for this bracket), State (Kentucky has a flat 5% income tax), FICA (7.65%). Total estimated tax burden: ~27%.
- Housing: Average 1BR rent of $846/month.
- Utilities & Insurance: $150/month (electric, water, internet, renter's insurance).
- Transportation: $300/month (car payment, gas, insurance - Florence is car-dependent).
- Groceries & Essentials: $400/month.
- Savings/Retirement: 15% pre-tax (401k) + $200/month post-tax savings.
Monthly Budget Breakdown:
| Category | Monthly Cost (Est.) | Notes |
|---|---|---|
| Gross Monthly Pay | $7,592 | $91,108 / 12 |
| Post-Tax Income | $5,543 | After ~27% tax withholding |
| Rent (1BR Avg) | $846 | Well below 30% of post-tax income. |
| Utilities | $150 | |
| Transportation | $300 | |
| Groceries | $400 | |
| Health Insurance | $250 | (Varies by employer) |
| Savings/Retirement | $900 | ($700 pre-tax 401k + $200 post-tax) |
| Discretionary | $2,697 | Entertainment, dining, hobbies, personal care. |
Can they afford to buy a home?
Absolutely. The median home price in Boone County (where Florence is located) is approximately $275,000. With the strong discretionary income shown above, a 20% down payment ($55,000) is achievable within 3-5 years of dedicated saving. A 30-year mortgage at today's rates would result in a monthly payment (including taxes and insurance) of roughly $1,600, which is still a manageable ~29% of your post-tax income. This is a stark contrast to markets like San Francisco or New York, where homeownership is often out of reach on a single developer's salary.
๐ฐ Monthly Budget
๐ Snapshot
Where the Jobs Are: Florence's Major Employers
Florence's tech scene isn't dominated by FAANG companies, but it's anchored by stable, mid-sized employers, healthcare systems, and the spillover from the greater Cincinnati metro. Hereโs where youโll find the most opportunities:
- St. Elizabeth Healthcare: This is the area's largest employer. While not a tech company, they have a significant in-house IT and digital services department for their patient portals, internal systems, and public-facing websites. Hiring Trend: Steady, with a focus on full-stack developers who understand HIPAA compliance and can work with legacy systems.
- Boone County Public Library: A surprisingly innovative digital hub. They employ web developers to manage their website, digital catalog systems, and community tech programs. Hiring Trend: Project-based, often seeking developers with strong UX/UI skills and experience with accessibility standards.
- Cincinnati/Northern Kentucky International Airport (CVG): Located just minutes from Florence, CVG is a major logistics and tech hub. Their IT department hires for web developers to manage airport websites, internal portals for airlines/tenants, and passenger-facing applications. Hiring Trend: Growth-oriented, with occasional openings for developers skilled in data visualization and real-time information systems.
- Florence-based Marketing & Design Agencies: Firms like The Creative Alliance (based in nearby Covington but serving Florence clients) and Mighty Good (a local digital agency) contract out web development work. Hiring Trend: These agencies are your best bet for project-based, portfolio-building work. They often hire remote contractors or junior developers for local projects.
- Large Corporate Branches: Florence hosts regional offices for Fidelity Investments (in nearby Erlanger) and Ashland Inc. (a chemical company headquartered in Covington). Their IT teams need web developers for internal tools and corporate sites. Hiring Trend: More formal hiring processes, often looking for mid-to-senior level experience with enterprise-level frameworks.
- The Remote-First Economy: This is the biggest trend. Many Florence-based developers work remotely for companies in Cincinnati, Columbus, or even nationally. The area's low cost of living makes it a perfect base for this model. Hiring Trend: High. Companies are increasingly open to hiring talent from anywhere, and Florence's proximity to a major airport (CVG) is a bonus for occasional travel.
Getting Licensed in KY
For web developers, Kentucky does not have a state-specific occupational license. Unlike fields like nursing or engineering, you do not need a state-issued license to practice web development. However, there are important formalities and costs to consider when establishing yourself professionally.
- Business Registration (If Freelancing): If you plan to work as a sole proprietor or independent contractor, you must register with the Kentucky Secretary of State. A DBA (Doing Business As) name costs $20 to file. Forming an LLC (recommended for liability protection) costs $40 in filing fees, plus a $15 annual report fee.
- Professional Certifications (Optional but Valued): While not state-mandated, certifications from Microsoft (MCSA: Web Applications), AWS (Certified Developer), or platform-specific ones (e.g., HubSpot CMS) can boost your resume. Costs range from $150 - $300 per exam.
- Timeline to Get Started: If you're already a developer, you can start applying to jobs on Day 1. If you're freelancing, registering your business (LLC) can be done online in 1-2 weeks. There's no lengthy licensing process holding you back.
Best Neighborhoods for Web Developers
Florence is a suburban community designed for drivers. While there's no true "tech hub" neighborhood, these areas offer the best balance of commute, amenities, and lifestyle for developers.
| Neighborhood | Vibe & Commute | 1BR Rent Estimate | Insider Tip |
|---|---|---|---|
| Downtown Florence | Walkable, local shops, older charm. Central to everything. | $900 - $1,100 | The "Main Street" area is developing. Coffee shops like The Village Bakery are good spots for remote work. |
| Creekside/Union | Newer, master-planned communities with parks. Family-friendly. | $1,000 - $1,300 | Great for those who want a modern apartment with amenities. A short drive to everything. |
| Oakbrook | Established, quiet, suburban. Close to St. Elizabeth Hospital. | $850 - $1,000 | Very residential. Good for homebuyers looking for space. Close to the Florence Nature Park. |
| Burlington | Rural, larger lots, more affordable. 10-15 min commute to Florence. | $750 - $950 | Perfect for developers who want a quiet home office and don't mind a short drive. |
| Fort Wright/Covington (KY side, near I-75/I-71) | More urban, closer to the Cincinnati downtown corridor. | $950 - $1,200 | Ideal if you're targeting jobs in downtown Cincinnati. Higher rent but more nightlife and urban energy. |
The Long Game: Career Growth
While Florence isn't a hotbed for cutting-edge tech startups, it offers a solid foundation for career advancement, especially if you specialize.
Specialty Premiums:
- Full-Stack with .NET/C#: High demand in corporate and healthcare sectors. Can command a 10-15% premium over generalist roles.
- E-commerce (Shopify/WooCommerce): Local retail businesses are increasingly moving online. Specialists can find consistent contract work.
- Accessibility (WCAG Compliance): With major employers like hospitals and libraries, this is a growing niche. Expertise here is highly valued.
- Freelancing/Consulting: The low cost of living allows you to undercut rates from major cities while maintaining a high profit margin.
Advancement Paths:
- Developer โ Senior Developer โ Tech Lead: The standard corporate ladder within larger companies like St. Elizabeth or Fidelity.
- Developer โ Freelancer โ Agency Owner: Use local projects to build a portfolio, then scale by hiring other developers. The low overhead in Florence makes this viable.
- Developer โ Remote Specialist โ Distributed Team Manager: Leverage remote work to build a national profile, eventually managing teams across the country from your Florence home office.
10-Year Outlook: The 16% job growth is a strong indicator. As Florence's population grows and more businesses digitize, the demand for local web talent will increase. The city's proximity to Cincinnati ensures you can tap into that larger market without the associated costs. The trend will lean toward more remote work, hybrid models, and specialized skills (AI integration, advanced frameworks). For a proactive developer, Florence is a stable, low-risk launchpad for a long-term, high-quality career.
The Verdict: Is Florence Right for You?
| Pros | Cons |
|---|---|
| Excellent Salary-to-Cost Ratio: Your $91k goes much further here. | Limited Local Tech Community: Fewer meetups and networking events than in a major city. |
| Strong Job Growth (16%): A growing, stable market. | Car-Dependent: Public transit is minimal; you'll need a reliable vehicle. |
| Proximity to Cincinnati: Access to a major city's job market and amenities within 20 mins. | Slower Pace of Innovation: Fewer cutting-edge tech companies or startups. |
| Affordable Homeownership: A realistic goal on a developer's salary. | Can Feel "Suburban": Lacks the urban energy and cultural density of a downtown. |
| Great for Families/Remote Workers: Safe, quiet, with good schools and low stress. | Smaller Job Pool: Only ~64 roles locally; competition is less fierce but so is the variety. |
Final Recommendation:
Florence is an ideal choice for mid-career developers prioritizing financial stability, homeownership, and work-life balance. It's perfect for those who can work remotely or are happy with steady, corporate-style roles in healthcare or finance. It's a less ideal fit for a fresh graduate seeking a vibrant, dense tech hub with constant networking opportunities and rapid career jumps. If you value affordability and a calm lifestyle over relentless career hustle, Florence is a hidden gem.
FAQs
1. Do I need to know someone to get a job in Florence?
Not necessarily, but it helps. The local market is smaller, so networking through events at the Kenton County Public Library or tech meetups in Cincinnati can give you an edge. Many jobs are filled through LinkedIn and local recruiters specializing in the Cincinnati metro area.
2. What's the commute like from Florence to downtown Cincinnati?
It's a straightforward 20-25 minute drive via I-71/75, depending on traffic. Many Florence residents make this commute for higher-paying Cincinnati jobs. If you work a hybrid schedule, it's very manageable.
3. How competitive is the local market for entry-level developers?
With only 64 jobs in the metro, competition for local entry-level roles can be stiff. However, many local employers are willing to hire remote entry-level developers from the area. Building a strong portfolio with local freelance projects (e.g., for small businesses in Florence) is a key strategy.
4. Is the cost of living truly as low as the data shows?
Yes, but with a caveat. Housing and groceries are significantly cheaper. However, costs for healthcare, car insurance, and utilities can be close to the national average. The Cost of Living Index of 94.1 (US avg=100) is accurate, but the biggest savings are in housing, which makes the overall financial picture very favorable.
5. What's the best way to find housing in Florence?
Use apps like Zillow and Apartments.com, but also drive through neighborhoods like Oakbrook and Burlington to see "For Rent" signs. Local Facebook groups (e.g., "Florence, KY Community") often have rental listings that aren't on national sites. The best deals are often found 4-6 weeks before your desired move-in date.
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