Median Salary
$61,000
Vs National Avg
Hourly Wage
$29.33
Dollars / Hr
Workforce
0.2k
Total Jobs
Growth
+3%
10-Year Outlook
The Salary Picture: Where Franklin Stands
As someone whoâs been analyzing the real estate job market in Williamson County for years, I can tell you that Franklinâs compensation story is nuanced. Youâre looking at a market thatâs a bit below the national average but with significant potential for high performers. The median salary for a Real Estate Agent in Franklin is $61,000 per year, which translates to an hourly rate of $29.33/hour. To put that in perspective, the national average for the profession sits at $61,480/year, making Franklin virtually identical to the U.S. normâa testament to the strong local economy propping up the market.
However, this is the median. Compensation in real estate is heavily commission-based, meaning your income directly reflects your hustle. The Bureau of Labor Statistics (BLS) reports there are approximately 177 jobs for Real Estate Agents in the Franklin metro area, with a 10-year job growth projection of 3%. This isnât explosive growth, but itâs stable. It suggests a mature market where established agents hold their ground, but new talent with the right strategy can absolutely carve out a successful niche.
Hereâs a more detailed breakdown of what you can expect based on experience level in the Franklin area:
| Experience Level | Typical Annual Earnings | Key Characteristics |
|---|---|---|
| Entry-Level (0-2 years) | $35,000 - $50,000 | Building a client base, reliant on broker leads and networking. Focus on learning the local market fundamentals. |
| Mid-Level (3-7 years) | $60,000 - $90,000 | Established local reputation, a steady stream of repeat/referral business. Proficient in specific neighborhoods (e.g., Historic Downtown, Cool Springs). |
| Senior-Level (8-15 years) | $90,000 - $150,000+ | Strong referral network, often specializing in high-value properties (e.g., luxury homes in Leiperâs Fork or Brentwood). May mentor junior agents. |
| Expert/Top Producer (15+ years) | $150,000 - $300,000+ | Dominant market share in a niche (e.g., corporate relocations, historic homes). Often team leads or broker-owners. Income heavily skewed by large, high-commission deals. |
Local Insight: The gap between entry-level and top producers in Franklin is significant. The agents earning well into the six figures are those whoâve mastered the luxury market in areas like Westhaven or have a systematic approach to servicing the influx of corporate transferees from companies like Mars Petcare. The median salary is a realistic baseline, but itâs not the ceiling for a motivated agent.
Comparing to Other Tennessee Cities:
- Nashville: Median salary is slightly higher, around $63,500, but the cost of living and competition are significantly greater. Franklin offers a more suburban, family-oriented market that many agents find more sustainable.
- Chattanooga: Median salary is closer to $58,000, with a lower cost of living. The market is smaller, and the economy is less diversified than the Nashville/Franklin corridor.
- Knoxville: Median salary is approximately $59,000. Like Chattanooga, it has a strong local economy but doesnât see the same volume of high-end corporate relocation activity as Franklin.
Franklin sits in a sweet spot: it has the high-end market potential driven by its proximity to Nashville, without the intense, cutthroat competition of the downtown core.
đ Compensation Analysis
đ Earning Potential
Wage War Room
Real purchasing power breakdown
Select a city above to see who really wins the salary war.
The Real Take-Home: After Taxes and Rent
Letâs get brutally honest about finances. A $61,000 salary looks good on paper, but the take-home after taxes and living expenses tells the real story. In Tennessee, there is no state income tax on wages, which is a major advantage. However, youâll still have federal income tax, Social Security, and Medicare deductions.
Approximate Monthly Take-Home (on $61,000/year):
- Gross Monthly: $5,083
- Estimated Net Monthly (after ~22% total deductions): ~$3,950
Now, letâs layer in the cost of living. The average rent for a 1-bedroom apartment in Franklin is $1,442/month. The Cost of Living Index for Franklin is 97.4 (U.S. average = 100), meaning itâs slightly more affordable than the national average, but housing is the primary driver of higher costs.
Sample Monthly Budget for a Franklin Real Estate Agent:
- Income (Net): $3,950
- Rent (1BR): -$1,442
- Utilities (est.): -$180
- Groceries: -$400
- Transportation (Car Payment, Gas, Insurance): -$550
- Health Insurance (if not covered by spouse/employer plan): -$300
- Professional Expenses (MLS fees, E&O insurance, marketing, gas): -$350
- Miscellaneous/Savings: -$728
Can they afford to buy a home?
This is the critical question for most agents. With a median home price in Franklin hovering around $550,000, a 20% down payment is $110,000. On a $61,000 salary, saving for that down payment is a long-term goal, not an immediate possibility. Lenders look at debt-to-income ratios, and with the current mortgage rates, the monthly payment on a $440,000 loan would be prohibitively high on a median agentâs income. Insider Tip: Many successful agents in Franklin rent for several years, living frugally, and reinvest their commissions into building their business before purchasing a home. Itâs common to see agents buy a home only after consistently earning $90,000+ for 2-3 years.
đ° Monthly Budget
đ Snapshot
Where the Jobs Are: Franklin's Major Employers
While most real estate agents are independent contractors, their income is directly tied to the health of the local job market. Franklinâs economy is robust, anchored by a mix of corporate headquarters, healthcare, and education. Here are the key employers driving housing demand:
- Mars Petcare US (Global HQ): Located in Cool Springs, this is a massive economic engine. It draws a steady stream of well-paid, international and domestic transferees looking for homes in areas like Westhaven and Berry Farms. These clients are often on a tight timeline and require agents who understand the relocation process.
- Community Health Systems (HQ in Franklin): A major publicly traded healthcare company. Its corporate employees and the affiliated hospital staff (like St. Thomas Hospital in nearby Nashville) form a significant buyer pool. They value proximity to I-65 for commutes.
- Acadia Healthcare (HQ in Franklin): Another large healthcare provider, adding to the stable, high-earning professional demographic.
- Franklin Publishing/Content Group: A major player in the Christian publishing space, employing a large number of professionals in the historic downtown area.
- OâReilly Auto Parts (Regional HQ): Located in Cool Springs, another corporate employer with a steady need for housing for its management and regional staff.
- Williamson County Schools: One of the top-rated school districts in Tennessee, driving families to seek homes in specific neighborhoods like Berry Farms, Westhaven, and the historic districts. The âschool districtâ is often the first filter for family buyers.
- HCA Healthcare (Various facilities): While HCA is based in Nashville, their vast network of hospitals (including St. Thomas Rutherford Hospital in Murfreesboro, a common commute) employs thousands in the region, many of whom choose Franklin for its quality of life.
Hiring Trends: The local job market is stable. Corporate relocations, particularly in healthcare and business services, continue to fuel the high-end rental and purchase market. The growth is steady, not explosive, which means agents need a proactive business plan, not just a sign in a yard.
Getting Licensed in Tennessee
The path to becoming a licensed Real Estate Agent in Tennessee is straightforward but requires dedication. You must work through a licensed broker.
State-Specific Requirements:
- Pre-Licensing Education: You must complete 60 hours of approved pre-licensing courses. These are offered by various real estate schools, both online and in-person (some have classrooms in Nashville or Cool Springs).
- Background Check: You must submit fingerprints for a state and federal background check through the Tennessee Real Estate Commission (TREC).
- State Exam: After completing your education and passing the background check, youâll schedule the Tennessee Real Estate Licensing Exam. It consists of a national portion and a state-specific portion. The pass rate is around 60-70% for first-time test-takers.
- Affiliation with a Broker: You cannot practice without a broker. In Franklin, youâll find large national franchises (Keller Williams, RE/MAX, Coldwell Banker) and strong local boutique firms. Interview multiple brokers to find the right fit for your career goals and personality.
Timeline & Costs:
- Education: 2-3 weeks (if full-time) to 2-3 months (part-time). Cost: $300 - $600.
- Application & Exam Fees: ~$200.
- Fingerprinting: ~$50.
- Brokerage Fees: Varies. Expect $500-$1,500 for desk fees, technology, or franchise fees in your first year.
- Total Initial Investment: $1,000 - $2,500.
Insider Tip: Donât just look for the cheapest pre-licensing course. Find one with a strong pass rate and good reviews, especially if it offers exam prep. The cost of failing and retaking the exam outweighs saving $100 on education.
Best Neighborhoods for Real Estate Agents
Where you live can impact your business, commute, and lifestyle. Hereâs a breakdown of top neighborhoods for agents:
| Neighborhood | Vibe & Lifestyle | Avg. 1BR Rent | Best For Agents Who... |
|---|---|---|---|
| Downtown Franklin | Historic, walkable, vibrant. Close to Main Streetâs shops, restaurants, and the Franklin Theatre. | $1,600 - $1,800 | Love urban energy, network easily at local events, and want to be immersed in the "heart of the city." Perfect for agents targeting historic homes. |
| Cool Springs | Modern, corporate, convenient. Hub of major employers (Mars, OâReilly). Easy interstate access. | $1,450 - $1,650 | Want a short commute to major corporate clients. The area is filled with newer apartments and amenities. Great for agents focusing on relocation clients. |
| Berry Farms | Newer master-planned community. Family-friendly, with parks, trails, and shopping. | $1,500 - $1,700 | Ideal for agents with young families or those who want to specialize in new construction and family-oriented neighborhoods. A prime area for buyer's agents. |
| Westhaven | Upscale, golf-cart-friendly community. Top-tier amenities, strong HOA. A magnet for corporate execs and families. | $1,700 - $2,000+ | You need to be here if youâre targeting the luxury market. Living here gives you insider knowledge of the community and builds credibility with high-net-worth clients. |
| Leiperâs Fork | Rural, artistic, secluded. Famous for its country vibe, celebrity residents, and large-acreage properties. | $1,200 - $1,500 | For the agent who wants a quiet lifestyle and to specialize in luxury farms, historic estates, and land sales. Itâs a niche market requiring patience and connections. |
Commute Note: Franklin is a driving city. Even from the furthest neighborhoods (like Leiperâs Fork), your commute to the central business districts (Cool Springs, Downtown) is typically 15-25 minutes, unless traffic is heavy on I-65 during rush hour.
The Long Game: Career Growth
A 3% job growth over 10 years tells you that longevity and adaptation are key. You canât just âget your licenseâ and expect a career; you have to build one.
Specialty Premiums:
- Luxury Market: Agents specializing in properties above $750,000 (especially in Westhaven, Leiperâs Fork, and Brentwood borders) can command higher commissions. This requires significant marketing investment and a polished personal brand.
- Relocation Specialist: Becoming the go-to agent for corporate transferees (via Mars, HCA, etc.) provides a steady pipeline. This requires understanding corporate relocation packages and working with relocation companies.
- New Construction: Building relationships with developers (like those in Berry Farms or Westhaven) can lead to steady, referral-based business from builder sales offices.
- First-Time Buyer Specialist: With the high median home price, this is a challenging niche in Franklin, but there is demand in more affordable condos and townhomes on the edges of the county.
Advancement Paths:
- Solo Practitioner to Team Leader: After 5-7 years, many top agents build a team, taking a percentage of their team membersâ commissions in exchange for training, leads, and brand leverage.
- Broker-Owner: The ultimate goal for some. This requires more capital and business management skills but offers the highest ceiling.
- Niche Consulting: Some agents transition into consulting for interior designers, stagers, or investors, leveraging their market expertise beyond direct sales.
10-Year Outlook: The outlook is positive but requires evolution. The 3% growth is not about new agents flooding the market, but about the market itself growing in value. Agents who embrace technology (virtual tours, digital marketing), understand demographic shifts (millennials aging into homebuying, downsizing baby boomers), and provide unparalleled service will thrive. The agents who will struggle are those who rely on outdated marketing and donât invest in continuous education.
The Verdict: Is Franklin Right for You?
Franklin offers a high-quality lifestyle and a strong, albeit competitive, real estate market. Itâs not for everyone. Hereâs a balanced look at the pros and cons.
| Pros | Cons |
|---|---|
| High-End Market Potential: Access to luxury buyers and corporate transferees. | High Barrier to Entry: Cost of living and home prices are high, making it tough to start. |
| Strong Local Economy: Stable employers (Mars, Healthcare) provide a reliable client base. | Saturated Competition: An influx of agents from Nashville and beyond, all chasing the same market. |
| Excellent Schools & Amenities: Major draw for families, the primary buyer demographic. | Commission-Only Stress: Income is volatile, especially in the first 2-3 years. |
| Proximity to Nashville: Benefit from Music Cityâs growth without its intense pace. | Car-Dependent: You must have a reliable vehicle and budget for gas and maintenance. |
| Tennessee No State Income Tax: Keeps more of your earnings. | 3% Growth Rate: Indicates a mature market; easy wins are scarce. Requires strategic, long-term planning. |
Final Recommendation: Franklin is an excellent choice for a Real Estate Agent who is entrepreneurial, patient, and well-capitalized. If you have 6-12 months of living expenses saved, a passion for building relationships, and a willingness to specialize (not just be a generalist), you can build a very successful career here. Itâs ideal for agents who want a family-friendly community but crave a sophisticated, high-earning professional environment.
FAQs
1. How long will it take to make a decent living in Franklin?
Realistically, expect to earn below median ($40k-$50k) for the first 18-24 months. Building a consistent pipeline takes time. By year 3, with a solid business plan and neighborhood focus, reaching the median or above ($61,000) is achievable.
2. Do I need a car as a Real Estate Agent in Franklin?
Absolutely. Franklin is not walkable. You will drive to showings, client meetings, open houses, and your brokerage. Your vehicle is your office. Budget for mileage, gas, and maintenance from day one.
3. Is it better to join a big franchise or a local boutique brokerage?
Thereâs no right answer. Large franchises (Keller Williams, RE/MAX) offer brand recognition and extensive training systems. Local boutiques often provide more hands-on mentorship and a tighter-knit community. Interview at least three of each. Ask about their commission splits, desk fees, training for new agents, and how they generate leads.
4. How important is local knowledge?
Critical. Buyers in Franklin ask about specific school districts (e.g., Franklin High vs. Centennial High), commute times to Nashville, HOA rules in Westhaven vs. Berry Farms, and the history of neighborhoods like Historic Downtown. You must know this intimately. Drive every street, attend community meetings, and become the local expert for your target area.
5. Can I work part-time as an agent in Franklin?
Itâs possible but extremely challenging. Real estate is a people-centric business that requires availability during evenings and weekends when clients are free. Part-time agents often struggle to compete with full-time agents who can respond instantly to inquiries and schedule showings on short notice. If you must start part-time, have a clear plan to transition to full-time within 12-18 months.
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