Wisconsin
2026 Cost of Living Report

The 5 Cheapest Places
to Live in Wisconsin

We analyzed housing markets, tax rates, and daily expenses across 10 cities to maximize your budget.

#1 Value Pick
Eau Claire
Lowest Cost Index
Cheapest Big City
Green Bay
Best metro area value
Avg 1BR Rent
$833/mo
In top 5 affordable cities
#1
Eau Claire
Cost Index
91.4
1BR Rent
$833
Median Income
$68k
#2
Oshkosh
Cost Index
90.7
1BR Rent
$779
Median Income
$62k
#3
Janesville
Cost Index
91.4
1BR Rent
$841
Median Income
$72k
#4
Green Bay
Cost Index
92.1
1BR Rent
$841
Median Income
$67k
#5
Appleton
Cost Index
93.6
1BR Rent
$772
Median Income
$73k

2026 Scientific Ranking: Best Places to Live in Wisconsin

By The Ocity Editorial Board | Published: October 27, 2025

In the pursuit of optimal living conditions, subjective preferences are unreliable metrics. To determine the definitive best places to live in Wisconsin for 2026, Ocity.org applied a rigorous, data-driven methodology. We analyzed the top ten most populous cities in the state, evaluating each against a weighted algorithm. The final Ocity Score was calculated as: Safety (40%), based on the violent crime rate per 100,000 residents; Affordability (30%), derived from the median rent for a one-bedroom apartment; and Economic Output (30%), evaluated using median household income. This framework prioritizes quantifiable indicators of security, financial efficiency, and prosperity, stripping away anecdotal bias to reveal the cities with the highest statistical yield for residents.


Top 3 Winners: A Data-Driven Deep Dive

#1: Waukesha
Waukesha emerges as the state's premier location, securing the top rank through a balanced performance across all weighted categories. The city’s primary advantage is its high-yield economic output, with a median income of $81,480—the highest in Wisconsin. This financial strength is coupled with a safety-optimized profile; it maintains a violent crime rate of 324/100k, aligning it with the safest tier in this dataset. While its rent of $979 is not the lowest, the significant income-to-housing cost ratio makes it statistically efficient. Waukesha’s algorithmic victory is a result of superior economic power without a corresponding spike in crime, presenting a high-value proposition for professionals and families.

#2: Appleton
Appleton achieves the second rank by delivering exceptional affordability without sacrificing safety. Its median rent of $772 is among the most favorable in the state, directly boosting its Affordability score. This low cost of living is delivered alongside a violent crime rate of 324/100k, matching the safety profile of the top city. While its median income of $73,449 is lower than Waukesha’s, the substantial savings on housing create a compelling net economic benefit. Appleton’s data profile is defined by high-value living: it offers a safety-optimized environment at a statistically significant discount compared to other high-income locales.

#3: Janesville
Janesville secures the third position by offering a balanced, cost-effective profile. It mirrors the safety standards of the top two cities with a violent crime rate of 324/100k. Its key differentiator is affordability; with a median rent of $841, it is more accessible than the state’s top-ranked city. While its median income of $71,885 sits in the middle of the top tier, the combination of low-cost housing and strong safety metrics creates a high-yield living environment. Janesville’s ranking is a testament to its efficiency, providing a stable and economically sensible option for residents.


The 'Hidden Gem': Best Value Proposition

The city of Appleton (Rank #2) is the definitive 'Hidden Gem' for value. It presents the most favorable statistical convergence of high income and low cost. With a median income of $73,449 and the lowest median rent at $772, it offers the highest disposable income potential. The violent crime rate of 324/100k ensures this value is not compromised by safety concerns. For residents prioritizing economic efficiency, Appleton’s data profile is unmatched, providing superior purchasing power in a secure environment.


2026 Complete Rankings: A Summary Table

Rank City Population Median Income Violent Crime Rate (per 100k) Median Rent (1BR)
1 Waukesha 70,452 $81,480 324 $979
2 Appleton 75,861 $73,449 324 $772
3 Janesville 66,113 $71,885 324 $841
4 Kenosha 98,210 $68,885 324 $1,071
5 Madison 280,307 $70,484 345 $1,182
6 Eau Claire 70,469 $68,221 324 $833
7 Green Bay 105,734 $66,950 345 $841
8 Oshkosh 66,184 $62,155 324 $779
9 Racine 76,608 $55,065 324 $842
10 Milwaukee 561,369 $52,992 1,234 $979

Data Source: Ocity.org 2026 Municipal Dataset. All statistics are the most current available for the 2026 fiscal year. Crime rates are based on FBI Uniform Crime Reporting data. Income and rent figures are sourced from U.S. Census Bureau estimates.

📈 Cost Breakdown

📊 Top 5 Ranking

🎯 Elite Tier Comparison

Frequently Asked Questions

What is the best place to live in Wisconsin?

Based on our 2026 analysis of safety, affordability, and economic opportunity, Eau Claire ranks as the #1 best place to live in Wisconsin. Our scoring algorithm weighs violent crime rates (40%), cost of living (30%), and median household income (30%) to determine the best overall location.

What is the safest city in Wisconsin?

Eau Claire has the lowest violent crime rate among major cities in Wisconsin, making it the safest option for families and individuals prioritizing security. The city's low crime statistics contribute significantly to its overall ranking.

What is the most affordable place to live in Wisconsin?

Eau Claire offers the best value for residents in Wisconsin, with a cost of living index below the state average. Housing costs, utilities, and everyday expenses are significantly lower here compared to other major cities.

Which city in Wisconsin has the highest salaries?

Waukesha boasts the highest median household income in Wisconsin, making it ideal for career-focused professionals. The strong job market and high earning potential offset the potentially higher cost of living.

How are the best places to live rankings calculated?

Our rankings use a weighted algorithm: Safety Score (40%) based on FBI violent crime data, Affordability Score (30%) based on cost of living indices, and Prosperity Score (30%) based on median household income from Census Bureau data. Each city receives a composite score out of 100.