Median Salary
$90,245
Vs National Avg
Hourly Wage
$43.39
Dollars / Hr
Workforce
0.1k
Total Jobs
Growth
+16%
10-Year Outlook
The Salary Picture: Where Rogers Stands
As a Web Developer in Rogers, youโre not entering a high-cost coastal market, but you are stepping into a stable, growing regional tech hub. The data paints a clear picture: the median salary for a Web Developer here is $90,245/year, which translates to an hourly rate of $43.39/hour. This is slightly below the national average of $92,750/year, a common offset for the region's lower cost of living. The key metric for you is the 10-year job growth of 16%โsignificantly stronger than the national average for many professions and a positive indicator of sustained demand in Northwest Arkansas.
The local market is small but dedicated, with 148 jobs advertised in the metro area at any given time. This isn't a sprawling tech scene like Austin or Denver; it's a tight-knit community where your reputation matters. Youโll be competing with a pool of developers from the larger Fayetteville-Springdale-Rogers metro (population 74,047), but the demand from local employers is real.
Hereโs how salary typically breaks down by experience level in the Rogers market:
| Experience Level | Typical Annual Salary Range (Rogers, AR) | Notes |
|---|---|---|
| Entry-Level (0-2 yrs) | $65,000 - $78,000 | Often at marketing agencies, local startups, or junior roles in larger companies. |
| Mid-Level (3-5 yrs) | $80,000 - $95,000 | This is the sweet spot. You'll be expected to work independently on full-stack projects. |
| Senior-Level (6-9 yrs) | $95,000 - $115,000 | Leadership, architecture, and mentoring are key. Often at larger corporate employers. |
| Expert/Lead (10+ yrs) | $110,000 - $130,000+ | Niche specialties (e-commerce, FinTech) can push you higher. Management track is common. |
Comparison to Other Arkansas Cities:
- Fayetteville/Bentonville: Slightly higher median (~$93,000). The headquarters of Walmart (Bentonville) and Tyson (Springdale) create more high-salary corporate opportunities.
- Little Rock: Median is comparable (~$89,000), but the cost of living is a bit higher. The tech scene is more finance and government-focused.
- Fort Smith: Lower median (~$82,000), with a smaller, more manufacturing-focused job market.
Insider Tip: Don't fixate solely on the base salary. Many Rogers employers offer strong benefits packages, including profit-sharing (common at Walmart), significant 401(k) matches, and bonuses. A $90k offer with a 10% annual bonus and excellent healthcare can outperform a $95k offer with minimal benefits elsewhere.
๐ Compensation Analysis
๐ Earning Potential
Wage War Room
Real purchasing power breakdown
Select a city above to see who really wins the salary war.
The Real Take-Home: After Taxes and Rent
Let's break down the monthly finances for a Web Developer earning the median salary of $90,245/year. This realistic budget accounts for Arkansas state taxes (top bracket 4.7%) and federal taxes (assuming single filer, standard deduction).
Monthly Budget Breakdown:
- Gross Monthly Pay: $7,520
- Estimated Taxes (Federal + State): ~$1,750
- Net Monthly Take-Home Pay: ~$5,770
Sample Monthly Expenses:
- Average 1BR Rent: $924/month (this is your biggest saving over national averages).
- Utilities (Electric, Water, Internet): $180
- Groceries & Household: $500
- Car Payment/Insurance: $500 (car is essential here; public transit is limited)
- Healthcare (if employer-provided): $250
- Entertainment/Leisure: $400
- Savings/Investment: $2,016
Can You Afford to Buy a Home?
With over $2,000 left for savings, homeownership is very attainable. The Cost of Living Index for Rogers is 91.0 (US avg = 100), meaning your money goes further.
- Median Home Price (Rogers): ~$315,000
- Estimated 20% Down Payment: $63,000
- Monthly Mortgage (with taxes/insurance): ~$1,900
A Web Developer saving $2,000/month could realistically save a 20% down payment in about 2.5 years. This is a stark contrast to tech hubs where a down payment could take a decade. Many developers here buy homes in their first 3-5 years on the job.
๐ฐ Monthly Budget
๐ Snapshot
Where the Jobs Are: Rogers's Major Employers
The job market is a mix of large corporate headquarters, thriving agencies, and a growing startup scene. You won't find FAANG offices, but you will find stable, well-paid development roles.
Walmart Global Tech (Bentonville): While not in Rogers proper, it's a 15-minute drive and is the region's largest employer. They hire thousands of developers for e-commerce, supply chain tech, and in-store systems. Hiring Trend: Aggressive growth in 2023-24, focusing on cloud migration and AI/ML integration. They value experience with large-scale systems.
J.B. Hunt Transport Services (Lowell): A major logistics company constantly building and maintaining internal tools and customer-facing platforms. Hiring Trend: Steady, with a need for full-stack developers who understand data-intensive applications.
Tyson Foods (Springdale): Another giant with a significant tech department for supply chain, HR, and food production systems. Hiring Trend: Increasing investment in digital transformation, creating new developer roles.
Local Digital Agencies: Companies like Mighty Fine (Springdale) and The Peacock (Fayetteville, but serve Rogers clients) are always looking for skilled front-end and full-stack developers to work on projects for local and regional brands. Hiring Trend: Constant, project-based hiring. Great for building a diverse portfolio.
Startups & Scale-Ups: The Arkansas Regional Innovation Hub in Argenta (North Little Rock, 45 mins away) and local incubators are fostering new companies. Look for roles at FinTech startups or ag-tech companies. Hiring Trend: Growing, but can be volatile. Best for those with an entrepreneurial spirit.
Insider Tip: The best jobs here are often not posted publicly. Attend the Northwest Arkansas Tech Summit (held annually) and join the NWA Tech Meetup group on LinkedIn. This is where you'll hear about openings before they hit job boards.
Getting Licensed in AR
For Web Developers, "licensing" is a misnomer. There is no state-mandated license to write code or build websites in Arkansas. However, there are important considerations if you plan to run your own business.
- State-Specific Requirements:
- If you freelance as a sole proprietor, you'll need to register a "Doing Business As" (DBA) with the Arkansas Secretary of State for a $25 fee.
- To form an LLC (recommended for liability protection), the filing fee is $45.
- You'll also need a Federal EIN (free from the IRS website) for tax purposes.
- Timeline to Get Started: You can register your business name online with the Arkansas Secretary of State in under an hour. The entire process, from idea to legally operating, can be done in a day.
- Costs: Expect to spend $70 - $150 total for initial filing and registered agent services.
Professional Certifications (Optional but Valued):
While not state-licensed, employers value certifications from reputable bodies. Consider:
- AWS Certified Developer or Google Cloud Professional Developer (for cloud roles).
- MongoDB Certified Developer (for full-stack roles).
- Cost: $150 - $300 per exam.
- Timeline: 2-4 months of study per certification.
Best Neighborhoods for Web Developers
Commutes are short in Rogers, but choosing the right neighborhood impacts your lifestyle and budget.
Downtown Rogers: The historic core, now revitalized with breweries, coffee shops, and tech offices. Walkable, vibrant, and great for networking. Close to the Railyard Live entertainment district.
- Commute to Major Employers: 5-20 mins by car.
- 1BR Rent Estimate: $1,100 - $1,400/month
- Best For: Young professionals, those who want a social scene.
Pinnacle Hills: The modern, suburban counterpart to Downtown. Home to many corporate offices (including some tech). Features upscale shopping (Pinnacle Hills Promenade) and newer apartment complexes.
- Commute to Major Employers: 5-15 mins.
- 1BR Rent Estimate: $1,200 - $1,600/month
- Best For: Those working at corporate employers who want modern amenities.
Oakland Park / South Rogers: Established, family-friendly neighborhoods with more space and green areas. A quieter, more residential vibe. Quick access to I-49 for commuting.
- Commute to Major Employers: 10-20 mins.
- 1BR Rent Estimate: $900 - $1,200/month
- Best For: Developers looking to buy a starter home, families.
Bentonville (adjacent city): Technically a different city, but a core part of the metro. Home to Walmart's campus and a bustling downtown square. Slightly higher cost of living than Rogers.
- Commute to Rogers: 10-15 mins.
- 1BR Rent Estimate: $1,100 - $1,500/month
- Best For: Those specifically targeting Walmart or other Bentonville-based employers.
The Long Game: Career Growth
Advancement in Rogers follows a clear path. The key is specializing and building a local reputation.
Specialty Premiums:
- E-commerce & Headless Commerce (e.g., Shopify, BigCommerce): 10-15% premium due to Walmart's ecosystem and local retail tech.
- Cloud/DevOps (AWS, Kubernetes): 15-20% premium as companies modernize infrastructure.
- Full-Stack (especially with Python/Django or Node.js): The most in-demand skill set, commanding near the top of the market.
Advancement Paths:
- Individual Contributor Track: Junior โ Mid-Level โ Senior โ Staff/Principal Engineer. This is the most common path at large companies.
- Management Track: Tech Lead โ Engineering Manager โ Director. Requires strong communication and leadership skills.
- Entrepreneurial Track: Leverage local connections to start a niche consultancy or SaaS product. The cost of living is low enough to take the risk.
10-Year Outlook: The 16% job growth projection is solid. The demand will be driven by the continued digital transformation of Walmart, Tyson, and J.B. Hunt, plus the growth of the local startup ecosystem. Salaries are likely to rise at a rate slightly above inflation as the tech talent pool in NWA becomes more competitive. The biggest career accelerator here is getting involved in the local tech community.
The Verdict: Is Rogers Right for You?
| Pros | Cons |
|---|---|
| Very low cost of living (Index 91) and affordable housing. | Limited public transit โ a car is a must. |
| Strong job growth (16%) in a stable, growing market. | Smaller tech community than major metros; fewer niche roles. |
| Short, easy commutes and a relaxed pace of life. | Cultural & social scene is growing but can feel limited. |
| Access to outdoor recreation (Bike trails, lakes, Ozarks). | Socially conservative area compared to tech hubs. |
| Tight-knit professional network where you can stand out. | Salary ceiling is lower than coastal cities. |
Final Recommendation:
Rogers is an excellent choice for Web Developers in the mid-to-senior level who prioritize work-life balance, affordability, and homeownership. It's particularly attractive if you have or are planning a family. It's less ideal for those seeking the hyper-competitive, high-salary, fast-paced environment of a major tech hub, or for those who rely heavily on public transit and a dense urban core. The career path is stable and financially rewarding, allowing you to build significant wealth faster than in many other U.S. markets.
FAQs
Q: Do I need to know a specific tech stack to get hired in Rogers?
A: While full-stack versatility is valued, the most common stacks are .NET (common at larger corporations) and JavaScript frameworks (React, Node.js at agencies and startups). Python (Django) is also in high demand. Knowing Walmart's tech stack (a mix of Java, .NET, and custom systems) is a major advantage.
Q: How is the work-life balance?
A: Generally excellent. The 40-hour work week is standard. Overtime is rare unless you're on a critical project launch. The proximity to nature (hiking, biking, lakes) makes it easy to disconnect after work.
Q: Is it necessary to have a degree?
A: No. The market is very open to bootcamp graduates and self-taught developers, especially if you have a strong portfolio. However, for senior roles at large corporations like Walmart, a computer science degree or equivalent experience is often preferred.
Q: What's the best way to find an apartment?
A: Zillow and Apartments.com are standard. However, for the best deals in popular neighborhoods like Downtown or Pinnacle Hills, drive around and look for "For Rent" signsโsome local landlords don't list online. Also, check the Facebook Marketplace for private rentals.
Q: How do I network in a smaller market?
A: Be proactive. Join the NWA Tech Meetup on LinkedIn. Attend events hosted by the Arkansas Center for Data Sciences. Be a regular at local coffee shops (like Onyx Coffee Lab in Rogers) where you'll often find other tech workers. The community is welcoming but you have to show up.
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