Columbus: The Data Profile (2026)
Columbus presents a distinct statistical profile for the 2026 relocation market, defined by a $62,350 median household income that trails the national average by 16.4%. However, this income deficit is counterbalanced by a robust 39.6% college-educated workforce, exceeding the US average of 33.1%. The city supports a population of 909,074, positioning it as a mid-size hub where educational attainment drives economic activity despite lower aggregate earnings.
The statistical target demographic is the "Value-Seeking Hybrid Professional." This profile fits individuals or families earning between $65,000 and $85,000 annually. In Columbus, this income bracket achieves a purchasing power parity roughly 25% higher than in coastal metros, specifically due to the housing market's 29.8% discount against the national median.