๐Ÿ’ฐ COL Index: 97 โ€” Below Avg Cost

Salaries in Wilmington, NC

What every job actually pays โ€” cost-of-living adjusted

Updated: February 2026 ยท 40 occupations ยท BLS + Census data

Avg. Salary
$68,502
across 40 roles
COL-Adjusted Avg
$70,548
real purchasing power
Top Paying Role
Marketing Manager
$156,248
1BR Rent
$1,349
median monthly

Hereโ€™s a place where the median income sits at $71,362, but you can rent a one-bedroom for $1,349. Wilmington, NC in 2026 feels like one of those rare coastal towns where the math actually works. Itโ€™s not a secret anymore, but itโ€™s not completely overrun, either.

Letโ€™s talk purchasing power. With a cost of living index of 97.1, youโ€™re getting about a 3% discount on the national average. That doesnโ€™t sound huge, but when you pair it with an average salary of $68,502โ€”adjusted to a real-world value of $70,548โ€”it means your paycheck goes noticeably further here than in Charlotte or Raleigh. That median household income figure is key; it means a household of two earners isnโ€™t crushed by housing costs, which is rare for a city with a beach.

Whoโ€™s winning here? The economy is anchored by a few big players: the Port of Wilmington, a growing film and TV production scene, and healthcare giants like Novant Health and New Hanover Regional Medical Center. Thatโ€™s why you see pharmacists and project managers doing so well. The software developer numbers ($126K) are also a quiet surpriseโ€”a tech presence is building, fueled by remote work and local startups. And with unemployment at just 3.5%, employers are competing for talent.

But hereโ€™s the honest catch: while the cost of living is manageable, wages arenโ€™t exploding. The average salary across all roles is solid, not spectacular. For a single person or a young family who values a coastal lifestyle without the financial panic of a major metro, Wilmington is a phenomenal deal. If youโ€™re a top earner in marketing or tech, itโ€™s a jackpot. If youโ€™re in a lower-wage service job, that $1,349 rent still bites.

The numbers below tell the full storyโ€”exactly who earns what, and how far that money really goes in this little slice of the Cape Fear coast.

๐Ÿ† Top 5 Highest-Paying Jobs in Wilmington

Ranked by raw salary. See COL-adjusted figures in the full table below.

๐Ÿฅ‡ -1% vs national

Marketing Manager

$156,248
๐Ÿ’ก COL-Adjusted $160,915
โฑ Hourly $75.12/hr
๐Ÿ“ˆ Job Growth +8.0%
๐Ÿ‘ฅ Jobs Here 245
๐Ÿฅˆ -1% vs national

Pharmacist

$134,846
๐Ÿ’ก COL-Adjusted $138,873
โฑ Hourly $64.83/hr
๐Ÿ“ˆ Job Growth -3.0%
๐Ÿ‘ฅ Jobs Here 245
๐Ÿฅ‰ -1% vs national

Software Developer

$126,152
๐Ÿ’ก COL-Adjusted $129,920
โฑ Hourly $60.65/hr
๐Ÿ“ˆ Job Growth +17.0%
๐Ÿ‘ฅ Jobs Here 736
4๏ธโƒฃ -1% vs national

Construction Manager

$107,268
๐Ÿ’ก COL-Adjusted $110,472
โฑ Hourly $51.57/hr
๐Ÿ“ˆ Job Growth +8.0%
๐Ÿ‘ฅ Jobs Here 245
5๏ธโƒฃ -1% vs national

Project Manager

$100,398
๐Ÿ’ก COL-Adjusted $103,396
โฑ Hourly $48.27/hr
๐Ÿ“ˆ Job Growth +6.0%
๐Ÿ‘ฅ Jobs Here 245

๐Ÿ“‹ Complete Salary Guide โ€” All 40 Occupations in Wilmington

COL-Adjusted Salary = Raw salary divided by the cost of living index (97/100). Higher = more real purchasing power. This city's COL is below the US average.

# Occupation โ†• Raw Salary โ†•
1 Marketing Manager $156,248
2 Pharmacist $134,846
3 Software Developer $126,152
4 Construction Manager $107,268
5 Project Manager $100,398
6 Physical Therapist $98,842
7 Financial Analyst $98,148
8 Web Developer $91,943
9 Dental Hygienist $86,768
10 Accountant $85,331
11 Registered Nurse $85,321
12 Data Analyst $82,634
13 Police Officer $74,258
14 Human Resources Specialist $67,061
15 Elementary School Teacher $63,116
16 Plumber $62,798
17 Paralegal $62,204
18 Electrician $61,014
19 Real Estate Agent $60,945
20 Graphic Designer $60,806
21 Firefighter $56,623
22 Carpenter $56,424
23 HVAC Technician $55,185
24 Heavy Truck Driver $52,628
25 Licensed Practical Nurse (LPN) $49,565
26 Insurance Agent $49,565
27 Nail Technician $49,565
28 Personal Trainer $49,565
29 Cosmetologist $49,565
30 Pharmacy Technician $49,565
31 Veterinary Technician $49,565
32 Dental Assistant $49,565
33 Loan Officer $49,565
34 Chef/Head Cook $49,565
35 Social Worker $49,565
36 Auto Mechanic $49,565
37 Welder $49,158
38 Medical Assistant $37,937
39 Security Guard $35,825
40 Nursing Assistant (CNA) $35,448

Source: Bureau of Labor Statistics Occupational Employment Statistics. COL Index from C2ER/ACCRA.

๐Ÿ™๏ธ Living Costs in Wilmington

๐Ÿ 
1BR Rent
$1,349/mo
๐Ÿก
2BR Rent
$1,515/mo
๐Ÿ˜๏ธ
Median Home
$426,500
๐Ÿ“‰
Unemployment
3.5%
๐Ÿ’ณ
Median Income
$71,362
๐ŸŽ“
College Educated
51%
๐Ÿšถ
Walk Score
45/100
๐Ÿ“Š
Cost of Living
97
Below Avg Cost

๐Ÿงฎ Can You Afford to Live in Wilmington?

Use our Salary Reality Check to see if your specific income covers housing, taxes, and expenses in Wilmington. Enter your salary and see exactly how far your money goes.

โ“ Wilmington Salary FAQ

What is the average salary in Wilmington, NC?

โ–ผ
The average salary across 40 occupations in Wilmington, NC is $68,502 as of 2026. This is slightly below the city's median household income of $71,362. With a COL index of 97.1, salaries stretch further than the national average.

What jobs pay the most in Wilmington?

โ–ผ
Marketing Manager is the highest-paying role in Wilmington, NC at $156,248 in 2026. This salary is 128% higher than the city's average of $68,502. Wilmington's COL index of 97.1 means this income offers strong purchasing power.

Is Wilmington affordable on a Marketing Manager salary?

โ–ผ
Yes, a Marketing Manager salary of $156,248 is highly affordable in Wilmington, NC. The city's COL index is 97.1, and 1BR rent averages $1,349/month. At this income, rent consumes only about 10% of gross monthly pay.

How does Wilmington's cost of living affect my paycheck?

โ–ผ
Wilmington's COL index of 97.1 means your paycheck goes about 3% further than the U.S. average. For example, a $68,502 average salary has the purchasing power of roughly $70,557 nationally. The key factor is housing, where 1BR rent is $1,349/month.

What salary do you need to live comfortably in Wilmington?

โ–ผ
A comfortable salary in Wilmington, NC is around $71,362, matching the median household income. This covers the average 1BR rent of $1,349/month while keeping housing costs under 30% of income. The city's COL index of 97.1 makes this target more achievable than in many U.S. cities.

๐Ÿ“ Editor's Verdict: Is Wilmington Worth It?

Hereโ€™s my honest verdict: Wilmington isnโ€™t a gold rush, but itโ€™s a solid bet if youโ€™re strategic. With a $68,502 average salary and a cost-of-living index of 97.1, your money stretches further than in major metros, especially with rent at $1,349/month. The star is clearly Marketing Manager, pulling $156,248 or $160,915 adjustedโ€”proof that specialized, high-demand roles thrive here.

Who benefits most? Tech and healthcare professionals will find strong opportunities, but tradespeople can capitalize on the cityโ€™s growth in construction and services. Marketers, obviously, win big.

My advice? Donโ€™t move here for the beach alone. Secure a job first, then negotiate hardโ€”local salaries can lag behind national averages. If you can land a role that pays above $75k, Wilmingtonโ€™s quality of life makes it a steal. Just be ready for traffic and tourist season.

Explore Wilmington Further