Santa Clarita: The Data Profile (2026)
Santa Clarita represents a distinct economic outlier in the Greater Los Angeles area. With a population of 224,039, it maintains a "smaller city" demographic profile while sustaining a median income of $118,489. This figure is +58.9% higher than the US median of $74,580, driven largely by a highly skilled workforce; 40.9% of residents hold a bachelor's degree or higher, significantly above the national average of 33.1%.
The statistical target demographic is the "premium suburbanite"—dual-income households prioritizing safety and school quality over urban density, and who can absorb a housing cost index +56.3% above the national baseline.