๐Ÿ’ฐ COL Index: 112 โ€” Near Avg Cost

Salaries in Rochester, NH

What every job actually pays โ€” cost-of-living adjusted

Updated: February 2026 ยท 27 occupations ยท BLS + Census data

Avg. Salary
$82,103
across 27 roles
COL-Adjusted Avg
$73,569
real purchasing power
Top Paying Role
Marketing Manager
$163,105
1BR Rent
$1,582
median monthly

Rochester isnโ€™t the place you move to chase a superstar salary. But you might stay because your paycheck actually stretches further than youโ€™d expect.

Letโ€™s talk real purchasing power. The cityโ€™s cost of living sits at 111.6โ€”about 12% pricier than the national average. A one-bedroom apartment will set you back $1,582 a month. That sounds steep, but itโ€™s a world apart from Boston or Denver. The median household income here is $79,388, and the COL-adjusted average salary drops to $73,569. Youโ€™re not getting rich overnight, but youโ€™re not getting priced out, either. Itโ€™s a steady, middle-class bargain.

This is a healthcare and manufacturing town, through and through. Frisbie Memorial Hospital is a major anchor, and youโ€™ll find a surprising number of engineering and project management roles supporting the advanced manufacturing corridor. The tech scene is nascent but real, especially with remote software developers whoโ€™ve planted roots here. The unemployment rate is a razor-tight 2.5%, meaning if you have in-demand skills, youโ€™ve got leverage.

Hereโ€™s my honest take: wages are rising, but theyโ€™re not keeping pace with the creeping cost of living. Itโ€™s a classic New England squeeze. For young families or skilled tradespeople, Rochester works. For someone with a $160,000 marketing manager salary? Youโ€™ll live well, but youโ€™ll also notice the gap between your paycheck and what it buys compared to a decade ago.

The numbers below tell the rest of the storyโ€”see which roles command a premium and what your earning potential really looks like.

๐Ÿ† Top 5 Highest-Paying Jobs in Rochester

Ranked by raw salary. See COL-adjusted figures in the full table below.

๐Ÿฅ‡ +4% vs national

Marketing Manager

$163,105
๐Ÿ’ก COL-Adjusted $146,151
โฑ Hourly $78.42/hr
๐Ÿ“ˆ Job Growth +8.0%
๐Ÿ‘ฅ Jobs Here 65
๐Ÿฅˆ +4% vs national

Pharmacist

$140,763
๐Ÿ’ก COL-Adjusted $126,132
โฑ Hourly $67.67/hr
๐Ÿ“ˆ Job Growth -3.0%
๐Ÿ‘ฅ Jobs Here 65
๐Ÿฅ‰ +4% vs national

Software Developer

$131,688
๐Ÿ’ก COL-Adjusted $118,000
โฑ Hourly $63.31/hr
๐Ÿ“ˆ Job Growth +17.0%
๐Ÿ‘ฅ Jobs Here 197
4๏ธโƒฃ +4% vs national

Construction Manager

$111,975
๐Ÿ’ก COL-Adjusted $100,336
โฑ Hourly $53.83/hr
๐Ÿ“ˆ Job Growth +8.0%
๐Ÿ‘ฅ Jobs Here 65
5๏ธโƒฃ +4% vs national

Project Manager

$104,804
๐Ÿ’ก COL-Adjusted $93,910
โฑ Hourly $50.39/hr
๐Ÿ“ˆ Job Growth +6.0%
๐Ÿ‘ฅ Jobs Here 65

๐Ÿ“‹ Complete Salary Guide โ€” All 27 Occupations in Rochester

COL-Adjusted Salary = Raw salary divided by the cost of living index (112/100). Higher = more real purchasing power. This city's COL is above the US average.

# Occupation โ†• Raw Salary โ†•
1 Marketing Manager $163,105
2 Pharmacist $140,763
3 Software Developer $131,688
4 Construction Manager $111,975
5 Project Manager $104,804
6 Physical Therapist $103,179
7 Financial Analyst $102,455
8 Web Developer $95,977
9 Dental Hygienist $90,576
10 Accountant $89,075
11 Registered Nurse $89,065
12 Data Analyst $86,260
13 Police Officer $77,516
14 Human Resources Specialist $70,004
15 Elementary School Teacher $65,885
16 Plumber $65,554
17 Paralegal $64,933
18 Electrician $63,691
19 Real Estate Agent $63,619
20 Graphic Designer $63,474
21 Firefighter $59,107
22 Carpenter $58,900
23 HVAC Technician $57,607
24 Heavy Truck Driver $54,937
25 Nursing Assistant (CNA) $51,740
26 Welder $51,315
27 Medical Assistant $39,601

Source: Bureau of Labor Statistics Occupational Employment Statistics. COL Index from C2ER/ACCRA.

๐Ÿ™๏ธ Living Costs in Rochester

๐Ÿ 
1BR Rent
$1,582/mo
๐Ÿก
2BR Rent
$2,003/mo
๐Ÿ˜๏ธ
Median Home
$401,000
๐Ÿ“‰
Unemployment
2.5%
๐Ÿ’ณ
Median Income
$79,388
๐ŸŽ“
College Educated
27%
๐Ÿšถ
Walk Score
35/100
๐Ÿ“Š
Cost of Living
112
Near Avg Cost

๐Ÿงฎ Can You Afford to Live in Rochester?

Use our Salary Reality Check to see if your specific income covers housing, taxes, and expenses in Rochester. Enter your salary and see exactly how far your money goes.

โ“ Rochester Salary FAQ

What is the average salary in Rochester, NH?

โ–ผ
The average salary across 40 occupations in Rochester is $82,103 (2026 data). This figure is 3.6% above the median household income of $79,388, indicating a moderate income disparity.

What jobs pay the most in Rochester?

โ–ผ
The highest paying role is Marketing Manager at $163,105 annually. This salary is nearly double the city's average of $82,103, highlighting a significant premium for specialized management roles.

Is Rochester affordable on a Marketing Manager salary?

โ–ผ
Yes, a Marketing Manager salary of $163,105 is highly affordable in Rochester. The cost of living index is 111.6, and a 1BR apartment costs $1,582/month, representing just 11.6% of the pre-tax monthly income.

How does Rochester's cost of living affect my paycheck?

โ–ผ
Rochester's COL index of 111.6 means living costs are 11.6% higher than the national average. For an average salary of $82,103, this reduces purchasing power, requiring a 10% higher gross income to maintain the same standard of living as a national average area.

What salary do you need to live comfortably in Rochester?

โ–ผ
A comfortable living salary is estimated at $95,000-$100,000, based on the 30% rule for housing and the city's COL. This allows for a $1,582/mo 1BR rent (33% of a $95k salary) while covering other expenses, which is 15-20% above the median household income of $79,388.

๐Ÿ“ Editor's Verdict: Is Rochester Worth It?

Hereโ€™s my blunt take: Rochester isnโ€™t a gold rush, but itโ€™s a solid value. With an average salary of $82,103 and a cost-of-living index of 111.6, your money stretches a bit less than the national average, but the rent at $1,582 keeps it manageable. The real winner here is the Marketing Manager, pulling in $163,105 and holding its own at $146,151 even after COL adjustments.

Financially, itโ€™s worth it if youโ€™re in a high-demand field. Tech and healthcare workers will find solid opportunities, but tradespeople might see the best stability and local demand. My advice? If youโ€™re moving here, lock in a job before you sign a lease. Rochester rewards those who come in with a plan, not those who hope to figure it out later. Itโ€™s a practical town for practical people.

Explore Rochester Further